LinkedInJay Hersh

Jay Hersh

District Manager at Babies R Us

Greater New York City Area
  1. Toys R Us,
  2. Babies R Us
  1. University of Delaware - Lerner College of Business and Economics
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University of Delaware - Lerner College of Business and Economics

University of Delaware - Lerner College of Business and Economics

Finance, MIS

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District Manager

Babies R Us
– Present (6 months)New York/Connecticut

Regional Asset Protection Manager

Toys R Us
(1 year 8 months)NJ/NY

- Responsible for all asset protection and security functions within assigned geographic region. Primary objective is to reduce shrinkage and controllable losses through training, audits, and investigations.

- Developing partnerships with District Managers to drive Sales, store standards, service, and store efficiencies.

- Priorities include coaching Store Leaders and Teams to return to or achieve Operational Excellence in/through:

Inventory Management and Controls
Proper Front-End Execution
Safety and Physical Security
Team-Building and Development

- Internal/External Investigations: Responsible for the investigation and resolution of internal losses, fraud, or criminal acts. This function requires a solid understanding of Store Operations coupled with PD partnership.

Operations Manager - Process Improvement & Supply Chain

Toys R Us
(1 year 8 months)Wayne, NJ

• Responsible for improving process and efficiency for all distribution center to store supply chain functions

• Accountable for productivity and store in-stock metrics

• Team leader of Q4 in-season initiatives including Layaway, Multi-Channel and Black Friday implementation

• Owner of the store liquidation process, partnering cross-functionally and with third party collaboration

• Achieved multi-million dollar reduction in Returned Goods Defective (RGD), reducing the company’s expenses (2011)

• Developed and rolled out three interactive training programs for store team members to comply with Back of House (BOH) processes and standards

Manager of Store Communications

Toys"R"Us / Babies"R"Us / FAO Schwarz
(1 year 4 months)Headquarters - Wayne, NJ

• Responsible for managing the project planning and workload balancing process with business owners to produce cohesive and clear store plans and instructions. This role includes the gatekeeping of all national project content before it is released to the Field and continually advising business owners on how to maximize operational benefits of their tasks/projects.

• Manager of several corporate-wide task management tools. Direct responsibilities include driving sales and earnings through field support, coaching department executives in reducing expenses, and improving field communications through simplification and efficiency.

• Owner of the $14 million business initiative field budget inclusive of the development process, project decision-making, and project workload. Manage the Team that is accountable for store labor, project hours, and reporting.

• Wrote and communicated executive summaries associated with daily/weekly distribution of store content.

• Managed several large company initiatives;
o Black Friday RHQ Volunteer Program – coordinated hundreds of RHQ Team Members’ locations, training, and schedules to support stores throughout the US on Black Friday
o Store Initiatives Calendar – weekly, high-level project summary report to aid field leadership in their understanding of store project payroll
o Store Staff Meeting Agenda – produced a weekly meeting agenda to improve store performance by focusing on key sales drivers and Team Member development

Store Manager

Babies R Us
(6 years 5 months)NY and NJ

Fiscally responsible for all financial metrics and operational standards related to the business unit.

General Manager - Managed various units ranging in annual volume from $10 Million to $25 Million including the company’s highest profile and executive location.

Multi-unit responsibilities included hiring, training, and supporting local Toys 'R' Us Express stores

General Manager of Babies”R”Us first mall-concept test store and aided in all decisions regarding construction, human resources, operations, and asset protection. Reported directly to Executive V.P. of Business Development. This concept became the modern Toys"R"Us Express store concept.

- Managed the District Training program responsible for training and mentoring Assistant Store Managers and Department Supervisors.
- Piloted company operational upgrades and store tests.
- Scored highest store standards ratings in guest service and store presentation for Northeast (’06 – ’08)
- Designed and implemented various product replenishment processes to increase stock efficiency and productivity


  • Talent Management
  • Supply Chain
  • Talent Acquisition
  • Team Management
  • Loss Prevention
  • Store Management
  • Inventory Control
  • Merchandising
  • Visual Merchandising
  • Retail
  • Profit
  • Planograms
  • Human Resources
  • Leadership
  • Management
  • Cross-functional Team...
  • Forecasting
  • Coaching
  • Training
  • Team Building
  • Process Improvement
  • Budgets
  • P&L Management
  • Big Box
  • Multi-unit
  • Sales
  • Driving Results
  • Program Management
  • Shrinkage
  • Store Operations
  • P&L
  • Project Planning
  • Customer Service
  • Hiring
  • Inventory Management
  • See 20+  See less


Howell High School

Honors & Awards

Studley and Rhodes Awards for Outstanding Community Service - High School & College
Team Leader, District Revamp Projects ('05 - '08): Responsible for retraining and coaching stores to return to operational standards
Corporate Leadership Facilitator ('06 - '09): Instruct leadership courses to Managers in the organization

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