
Owner; Chief Creative Officer at GIRAFFXDESIGN, LLC
Greater New York City Area

Owner; Chief Creative Officer at GIRAFFXDESIGN, LLC
Greater New York City Area
GIRAFFXDESIGN: An Intellectual Property Design Consultant Solving Challenges for the Products/Systems of a Better Future. "We have not inherited the world from our forefathers,... we have borrowed it from our children." [ancient Kashmiri proverb]
OMNISTORE CONSULTING: Innovative, Problem Solving, Industrial Design for At Retail Merchandising with focus on Multi-Disciplinary Team Management/Facilitation. Incorporating brand/retailer/shopper insights and research results into more holistic, attractive and highly successful at retail marketing programs and design solutions.
Stylistic integration of many-faceted project parameters, including environmental sustainability and supply chain management, into holistic retail systems design. Instore Marketing & Merchandising Design specializing in Mass Merchant, Chain Drug and Grocery Shelf, Brand and Category Management Systems, Store-In-Store Destinations, Line Extensions/New Product Launches and OTC Switches
(Design industry)
June 2008 — Present (1 year 2 months)
Solving Design Challenges for the Products of a Better Future. "We have not inherited the world from our forefathers,...we have borrowed it from our children." [ancient Kashmiri proverb]
(Privately Held; Marketing and Advertising industry)
November 2001 — Present (7 years 9 months)
Providing holistic design solutions for at retail marketing/merchandising displays and display systems far beyond the stylistic approach. Innovative integration of display design with parameters of the brand, the retailer, the shoppers, the supply chain, value engineering and environmental sustainability in ways that are not only outside the box, but way outside it. Solving design challenges at, before and after retail sometimes leading to patentable solutions that your competitors not only don't have, but haven't even imagined.
(Marketing and Advertising industry)
2008 — 2009 (1 year)
(Privately Held; 201-500 employees; Marketing and Advertising industry)
March 1993 — October 1999 (6 years 8 months)
(Public Company; Marketing and Advertising industry)
1993 — 1994 (1 year)
(Public Company; 51-200 employees; Marketing and Advertising industry)
September 1989 — March 1993 (3 years 7 months)
Inventor of six US Patents and five currently pending I ice skate, which means I have good balance in slippery situations, and I SCUBA diva, which means I swim with the real sharks
IDSA, POPAI, A.R.E./NASFM, SPE, MENSA
Inventor of six US Patents and five currently pending
Designed or Collaborated on more than 50 OMAs and 1 Design of the Year Award