Jacki Peckenpaugh

Jacki Peckenpaugh

Marketing Associate at Fredman Design Group

Location
Greater Chicago Area
Industry
Design

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Jacki Peckenpaugh's Overview

Current
Past
  • Marketing & PR Intern at Susan Fredman Design Group
  • Seasonal Merchandising & Sales at Market at Whitney Douglas Showroom
  • Marketing/Social Media Intern at Clever Muse Media
  • Marketing/Wholesale Account Management Intern at Anna Hovet Designs
  • Home Staging Assistant at Life's A Stage
  • Personal Shopping Consultant at Nordstrom
  • Marketing Manager at Better Way Imports
  • Curatorial Intern at Muskegon Museum of Art
Education
Connections

365 connections

Websites

Jacki Peckenpaugh's Summary

Able to effectively develop and execute innovative marketing strategies, public relations and advertising campaigns, utilize social media, and apply customer service techniques to maximize brand equity.

Creative, web savvy, organized individual eager to use my leadership, and interpersonal skills to benefit employer in a results-oriented marketing company.

*Specialties
Computer:
Adobe Creative Suite: InDesign, Photoshop, Illustrator. Microsoft Office: Word, Excel, Powerpoint.
Knowledge of Web PDM, Dreamweaver, WordPress, Polyvore, Mail Chimp, Design Manager, Quickbooks, Shopify and Magento. Social media presence on Twitter, Facebook, Houzz, Blogging and Pinterest.

Business:
Strategic Marketing, PR , Advertising, Event Planning and Promotion, Product Development, Business Writing, Visual Design Techniques, Consumer Behavior, Trend Forecasting, Buying, Catalog Development, Inventory and Stock Controls, Trade and Tariff, Entrepreneurship & Public Speaking.

Jacki Peckenpaugh's Experience

Marketing Associate

Fredman Design Group

Privately Held; 11-50 employees; Design industry

June 2012Present (2 years 4 months) Chicago, IL

Conceptualize, design and send out e-blasts to a growing consumer database

Utilize graphic design to develop print advertisements, invitations and signage

Website logistics and management; Photo editing, copy writing and adding product for e-commerce, website and bridal registries. Creative direction assisting with photoshoots

Managing social media accounts & online profile listings; Soliciting and writing copy for blog. Developing and compiling materials for award submissions and press

Record client leads and manage an ongoing database to determine ROI; Analyze Google analytics, keyword tagging and contributing to online presence as a whole to improve SEO

Brand management including logo formatting and ensuring brand standards are implemented consistently

Assist in media planning, coordinating special events and strategic marking conceptualization to increase brand equity

Marketing & PR Intern

Susan Fredman Design Group

Privately Held; 11-50 employees; Design industry

January 2012June 2012 (6 months) Chicago IL

Research media outlets; Copy writing for press pitches, blog posts and award submissions

Product specialist for retail and e-commerce

Prepare and attend special events; Graphic design for marketing materials

Assist with product and prop placement for photo shoots; Photo editing for website

Seasonal Merchandising & Sales at Market

Whitney Douglas Showroom

July 2011January 2012 (7 months) Chicago IL

Assisted showroom manager by keeping inventory of stock and samples and completed administrative duties

Merchandised children's clothing and kept showroom exceptionally organized; Arranged visual displays

Developed and maintained social media presence online

Contacted clients and set up appointments; Sold wholesale lines to buyers at STYLEMAX trade shows

Marketing/Social Media Intern

Clever Muse Media

April 2011December 2011 (9 months) Chicago, IL

Web site management; experience in HTML, video editing, social media marketing and cloud computing

Attended special events, took photographs and wrote posts for blogs: YKYLFashion & SecondCitySoiree

Completed research assignments; Analyzed internet traffic to assess competitive analysis

Event planning and execution for special events and competitions; Contributed innovative ideas and solutions for brand conceptualization

Marketing/Wholesale Account Management Intern

Anna Hovet Designs

October 2011November 2011 (2 months) Chicago, IL

Organized showroom and merchandised wholesale women's apparel line; Arranged visual displays and attended promotional sales events at Fashion Focus Week

Updated business plan; Developed competitive analysis and strategies to maximize brand equity

Managed website and social media; Maintained relationship with loyal customers through social media and Constant Contact newsletters

Introduced brand to potential retailers to expand presence in brick and mortar stores across the country and drive sales

Home Staging Assistant

Life's A Stage

April 2010June 2010 (3 months)

Received hands-on training from an accredited staging professional in consultations and home staging to sell

Arranged furniture, gave input on color schemes and updated furnishings to prepare houses for market

Personal Shopping Consultant

Nordstrom

Public Company; 10,001+ employees; JWN; Retail industry

July 2009December 2009 (6 months)

Provided exceptional customer service; assisted customers through personal shopping and styling

Merchandised women's apparel products on sales floor in the POV department

Persuaded clients to apply for the Nordstrom store credit card

Sold at least $1500 per day and assisted team to meet department goals

Marketing Manager

Better Way Imports

January 2009July 2009 (7 months)

Recruited sales reps and managed existing accounts

Managed e-commerce website

Customer relations; copywriting for newsletters

Collaborated marketing materials and packaged Vaute Couture bags for distribution

Curatorial Intern

Muskegon Museum of Art

July 2008December 2008 (6 months)

Exhibition training; selected, displayed and placed art work for showings

Conducted in depth research and took inventory of the permanent collection

Developed a print exhibition from the permanent collection which ran in 2009

Jacki Peckenpaugh's Volunteer Experience & Causes

  • Volunteer Experience

    • Volunteer in the Communication Department

      Willow Creek Community Church
      • Arts and Culture
      January 2013 April 2013 (4 months)

      Volunteer my gifts and passion for graphic design to assist in the development of marketing materials for the Willow Creek Chicago Church community for various causes/events.

    • Freelance E-commerce Designer

      Pathway Markets
      • Economic Empowerment
      March 2013 May 2013 (3 months)

      Designed an infographic and assisted with branding development for a start-up e-commerce website combining micro finance, fair trade and women's accessories.

  • Volunteer Interests

    • Causes I care about:

      • Arts and Culture
      • Economic Empowerment
      • Environment
      • Health
      • Science and Technology
    • Organizations I support:

      • Opportunity International
      • Designs For Dignity
      • Park Community Church
      • Soul City Church
      • Willow Creek Association Global Leadership Summit

Jacki Peckenpaugh's Skills & Expertise

  1. Social Media Marketing
  2. Facebook
  3. Email Marketing
  4. Creative Direction
  5. Social Media
  6. Blogging
  7. Fashion
  8. WordPress
  9. Google Analytics
  10. Dreamweaver
  11. Event Management
  12. Brand Development
  13. Adobe Creative Suite
  14. Merchandising
  15. Retail
  16. Sales
  17. Trade Shows
  18. Visual Merchandising
  19. Online Marketing
  20. Advertising
  21. Copywriting
  22. Graphic Design
  23. Event Planning
  24. Marketing Strategy
  25. Photoshop
  26. Marketing
  27. InDesign
  28. Branding & Identity
  29. Logo Design
  30. SEO
  31. E-commerce
  32. Public Relations
  33. Competitive Analysis
  34. Loyalty Marketing
  35. Customer Retention
  36. Customer Service
  37. Media Planning

View All (37) Skills View Fewer Skills

Jacki Peckenpaugh's Education

Illinois Institute of Art

Bachelor of Arts (B.A.), Fashion Marketing and Management

20102012

Activities and Societies: American Marketing Association

Hope College

Bachelor of Arts (B.A.), Communications, Studio Art

20052009

Graduate

Activities and Societies: Delta Phi Sorority, 52nd annual Hope College Vienna Summer School Program, Children's After School Achievement Program, Passionately Pink for a Cure, Dance Marathon Dancer and Moraler, Relay For Life Participant

Contact Jacki for:

  • career opportunities
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  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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