
Instructor/Comm Studies at University of San Francisco
San Francisco Bay Area

Instructor/Comm Studies at University of San Francisco
San Francisco Bay Area
I'm a 30+ year veteran of advertising and allied businesses, including as president of Evans Communications/San Francisco and as a director of the EvansGroup board; I was a Vice President at Ketchum Advertising; and an Account Supervisor at Saatchi & Saatchi. I also operated my own small ad and promotions agency and was an ad client as VP/Advertising for grocery chain Lucky Stores, a 280-location subsidiary of American Stores. I've also held management positions in media as a marketing director for Bonneville Broadcasting, et al, and founded and operated a media marketing consultancy.
Goals: to convert eager advertising students into job-ready candidates.
(Non-Profit; Non-Profit Organization Management industry)
1999 — Present (10 years)
(Educational Institution; Higher Education industry)
January 1991 — Present (18 years 7 months)
University of San Francisco
Program Director - Interdisciplinary Advertising Major (launches Fall 2009)
Instructs Advertising, Public Speaking and Comm. Internship Classes. Has also taught Media Management.
Advisor, USF student chapter American Advertising Federation.
Serves on the USF Branding Committee.
(Recreational Facilities and Services industry)
April 1988 — Present (21 years 4 months)
I lead history and architecture walking tours for SF City Guides, a service of the San Francisco Public Library.
(Writing and Editing industry)
1988 — Present (21 years)
Freelance advertising/marketing consulting; ad writing and production.
I've been:
a copywriter, a broadcast producer, one of the last copy-contact people, account supv. at Saatchi & Saatchi, vp account management at Ketchum Adv., president of an ad agency not my own, ditto at my own agency, radio marketing director, consultant for broadcast marketing and an educator at Menlo Collge and the University of San Francisco.
Let's start with a project!
(Higher Education industry)
2005 — 2008 (3 years)
(Higher Education industry)
1991 — 1993 (2 years)
(Marketing and Advertising industry)
1982 — 1987 (5 years)
(Public Company; Marketing and Advertising industry)
1975 — 1982 (7 years)
Instructor, Comm Studies 1991 — 2009
Graduate work in history; major concentration on US West/California; minor in Latin America 1999 — 2005
BA , English/Broadcast Communication Arts , 1968 — 1973
History of California
Greater San Francisco Ad Club
Academic Committee, American Advertising Federation - Vice Chair, 2007-08
SFBIG, San Francisco Bay-Area Interactive Group
USF Faculty Association
California Historical Society
San Francisco Museum & Historical Society, American Advertising Federation
University of San Francisco, Part Time Faculty Service Award, 2004