George Bradt

Current

• Managing Director at PrimeGenesis
• Principal at The CEO Connection

Past

• General Manager PIN at J. D. Power and Associates
• Chief Marketing Officer at Guidance Solutions
• Region Manager/Deputy Division President at The Coca-Cola Company

• Director Marketing and Sales Disney Institute at The Walt Disney Company
• Director of Marketing - Pollio Dairy Products at Kraft General Foods
• Brand Manager at Procter & Gamble
• Area Sales Manager at Unilever

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4 more...

Education

• University of Pennsylvania - The Wharton School
• Harvard University
• Winchester College

• Choate

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1 more...

Recommended

10 people have recommended George

Connections

500+ connections

Industry

Management Consulting

Websites

• My Company
• My Blog

George Bradt’s Summary

PrimeGenesis is an executive onboarding and transition acceleration firm that reduces the risk of failure for leaders moving into new roles by driving them and their teams to deliver better results faster over their first 100 days. Our senior operating executives and organizational development professionals are committed to being as good as it gets at onboarding new leaders moving into particularly complex situations.

With relentless focus on better results faster, PrimeGenesis accelerates the pace and improves the quality of executive and team contributions. Onboarding with PrimeGenesis also significantly improves new leader retention, reducing the high cost and disruption of executive turnover (more than 40% of executives fail within 18 months* versus about 10% of PrimeGenesis clients).

We use a proven process, proprietary tools and single-minded focus to help new executives and their teams achieve in 100 days what normally takes six to twelve months. The PrimeGenesis onboarding process propels individual leaders and, when deployed across organizations, jump-starts company-wide culture change to deliver better results faster.

Learn more at www.primegenesis.com

or about our self-directed, online onboarding preparation program at www.NewJobPrep.com

or about our expert-led, live onboarding preparation workshops at www.onboardingworkshops.com

or about our self-managed, online Total Onboarding Program work stream at www.OnboardingProgram.com

Read the book: "The New Leader's 100-Day Action Plan" (Wiley, 2006)
http://www.primegenesis.com/index.php?option=com_content&view=article&id=53&Itemid=68

And look for our new book "Onboarding: How to Get Your New Employee Up To Speed in Half the Time" (Wiley, 2009)
http://www.primegenesis.com/index.php?option=com_content&view=article&id=53&Itemid=68

Follow this link for a video intro to George:
http://www.onboardingprogram.com/video/george_v2.mp4

George Bradt’s Specialties:

Executive onboarding and transition acceleration

George Bradt’s Experience

• Managing Director

  PrimeGenesis

  (Management Consulting industry)

  2003 — Present (6 years)

  PrimeGenesis is an executive onboarding and transition acceleration group that drives leaders in new and challenging positions and their teams to deliver better results faster and reduce the risk of failure. Its expert specialists provide hands-on facilitation of practical tools based on their own senior line management and organizational development experience with leading companies around the world. There’s more about them at www.primegenesis.com.

• Principal

  The CEO Connection

  (Professional Training & Coaching industry)

  2003 — Present (6 years)

  The CEO Connection is an organization that promotes ongoing peer-to-peer interaction for leaders in mid-size and large companies. Membership includes seasoned executives, as well as rising and newly minted leaders. It runs a boot camp for CEOs three times per year.

• General Manager PIN

  J. D. Power and Associates

  (Market Research industry)

  2001 — 2003 (2 years)

• Chief Marketing Officer

  Guidance Solutions

  (Internet industry)

  2000 — 2001 (1 year)

• Region Manager/Deputy Division President

  The Coca-Cola Company

  (Public Company; Consumer Goods industry)

  1994 — 2000 (6 years)

  Deputy Division President, China
  Region Manager, Hong Kong and Taiwan
  VP Marketing Information and Planning, Japan
  Marketing Director, Great Britain

• Director Marketing and Sales Disney Institute

  The Walt Disney Company

  (Public Company; Leisure, Travel & Tourism industry)

  1993 — 1994 (1 year)

• Director of Marketing - Pollio Dairy Products

  Kraft General Foods

  (Public Company; Consumer Goods industry)

  1991 — 1993 (2 years)

• Brand Manager

  Procter & Gamble

  (Public Company; Consumer Goods industry)

  1985 — 1991 (6 years)

  Brand Manager
  Associate Brand Manager
  Brand Assistant

• Area Sales Manager

  Unilever

  (Public Company; 10,001 or more employees; UN; Consumer Goods industry)

  1980 — 1985 (5 years)

  Area Sales Manager
  District Field Sales Assistant
  Territory Sales Representative
  (Assistant Group Product Manager)

George Bradt’s Education

• University of Pennsylvania - The Wharton School

  MBA , Marketing and Finance , 1983 — 1985

• Harvard University

  A.B. , Economics , 1977 — 1980

• Winchester College

  1975 — 1976

• Choate

  1972 — 1975

Additional Information

George Bradt’s Websites:

• My Company
• My Blog

George Bradt’s Groups:

IERG, MENG, P&G Alums, Wharton Club, Harvard Club

•    Executive Suite
•    Marketing Executives Networking Group
•    On Startups - The Community For Entrepreneurs
•    P&G Alumni Network Association
•    Networked Recruiter (34,197+ total network) 3rd Largest Recruiting and HR & 2nd Largest Agency Group
•    Marketing Executives Group
•    Private Equity and Venture Capital Group
•    SHRM Networking Group
•    Expat Network
•    eMarketing Association Network
•    Harvard University Alumni
•    Disney Alumni Association
•    Private Equity Investment Group
•    Wharton School Alumni
•    Global Private Equity & Venture Capital
•    "The "Intl" Financial Executives Networking Group"
•    Expats
•    Altria Alumni
•    Procter & Gamble
•    The Walt Disney Company Alumni Group
•    Wharton School MBA & PhD Alumni
•    Coca-Cola Current & Former Employees Group
•    Corporate Recruiters. #1 Group for Corporate Recruiters.
•    Kraft Foods - Employee & Alumni
•    Guidance Alumni Group (Former & Current Employees)
•    Choate Rosemary Hall Alumni
•    Unilever Alumni Network (4000+ Global members!)
•    International Executive Resources Group
•    Wharton School MBA Class of 1985
•    Onboarding - Accelerating New Employee Transitions
•    SHRM Connecticut HR Council
•    Cornerstone International Group

George Bradt’s Honors:

author of
"The New Leader's 100-Day Action Plan" (Wiley, 2006)
"Onboarding: How to get your new employees up to speed in half the time" (Wiley, 2009)
"The Total Onboarding Program: An Integrated Approach to Recruiting, Hiring and Accelerating Talent" (Pfeiffer, 2010)
"Back-To-School Chats, Advice from Fathers to their Sons" (Durban House, 2006)
"Back-To-School Chats, Advice from Mothers to their Daughters" (Lulu, 2009)

George Bradt’s Contact Settings

Interested In:

• consulting offers
• business deals