Garrett Dodge

Current

Founder at Startup Company
Marketing Manager, Customer Evangelism at Rearden Commerce

Past

MBA Student at MIT Sloan
Research Assistant at MIT Sloan Center for Information Systems Research (CISR)
President's Associate, Innovation Team at Harrah's Entertainment

Account Executive at Celent
Membership Representative at The American Guild of Musical Artists (AGMA)

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Education

Massachusetts Institute of Technology - Sloan School of Management
Middlebury College

Recommended

3 people have recommended Garrett

Connections

331 connections

Industry

Internet

Websites

Garrett Dodge’s Summary

Garrett Dodge’s Specialties:

Technology research & consulting, loyalty, sales, gaming, RFID, marketing, mobile, innovation, Web 2.0, location based services, SaaS, social media

Garrett Dodge’s Experience

Founder

Startup Company

(Privately Held; Information Technology and Services industry)

January 2009 — Present (7 months)

- Co-founder and CEO of a mobile application currently developing for Android and iPhone.
Marketing Manager, Customer Evangelism

Rearden Commerce

(Privately Held; 51-200 employees; Internet industry)

August 2008 — Present (1 year)

- Responsible for online marketing communications including blogging, social media, and comapny website.

- Supported channel & direct sales process through lead generation activities, Salesforce.com administration & training, collateral development, and whitepaper production.

- Drove all customer reference activities including authoring case studies, soliciting sales & PR references, producing webinars & video testimonials, and reference tracking through Salesforce.com.

- Worked cross functionally with Sales, Marketing, Customer Services, & UE Design team to drive unified customer engagement process.
MBA Student

MIT Sloan

(Educational Institution; Higher Education industry)

September 2006 — June 2008 (1 year 10 months)

- Teaching Assistant - Organizational Design with Professor Tom Malone
- Silicon Valley MediaTech Trek Organizer
- Marketing Club MarketLab project on Web 2.0 and financial services
- MediaTech Club VP
- Writer, Fifteen Newspaper
- Global Sales Development Certification
Research Assistant

MIT Sloan Center for Information Systems Research (CISR)

(Educational Institution; 11-50 employees; Research industry)

January 2007 — May 2008 (1 year 5 months)

- Worked on a two-year study examining how the organizational design and processes of the IT department supports innovation in Fortune 500 companies.

- Interviewed VP and CIO level IT executives, authored a research briefing and contributed to innovation framework.
President's Associate, Innovation Team

Harrah's Entertainment

(Privately Held; Gambling & Casinos industry)

June 2007 — August 2007 (3 months)

- Developed a strategy for customer-facing uses of RFID, wireless, and location based services. Prepared a 40-page report detailing vendors, trends, and recommendations for the implementation and pilot process. Presented findings to CIO on how these technologies play into Harrah’s operational CRM and multi-stop strategies.

- Worked closely with marketing department on a strategic analysis of mobile technologies and their use in the casino environment to deliver targeted real-time marketing, enhance the customer experience, and increase revenue.

- Co-managed a pilot project to evaluate Zigbee technology. Oversaw system implementation and testing design.
Account Executive

Celent

(Privately Held; Management Consulting industry)

April 2005 — August 2006 (1 year 5 months)

- Responsible for over $1.5 million in annual client renewals for Celent Banking practice

- Edited monthly banking, insurance, and securities email newsletters with a circulation of 40,000 subscribers
Membership Representative

The American Guild of Musical Artists (AGMA)

(Non-Profit; 11-50 employees; Performing Arts industry)

2001 — 2005 (4 years)

- Managed the implementation and customization of a new CRM system

- Handled the relationships with the largest U.S. opera companies including contract administration and accounting for union dues

Garrett Dodge’s Education

Massachusetts Institute of Technology - Sloan School of Management

MBA , Technology Strategy , 2006 — 2008

Activities and Societies:

Sales Club Member, MediaTech Club VP, Fifteen Newspaper Reporter
Middlebury College

B.A. , 1997 — 2001

Activities and Societies:

Yearbook Business Manager, Campus Newspaper Circulation Manager

Additional Information

Garrett Dodge’s Websites:

Garrett Dodge’s Interests:

running, triathlon, skiing

Garrett Dodge’s Groups:

Team In Training

MIT innovation
Basho Technologies
SF Bay Area Ivy Plus Alumni
MIT Sloan School of Management Alumni
Third Annual Boston University - Ericsson International Tech Strategy Business Case Competition
Rearden Commerce Alumni
Salesforce User Group - Silicon Valley (SVUG)
SF New Tech