General Media Director at Rapp Collins Worldwide Brazil
Brazil
General Media Director at Rapp Collins Worldwide Brazil
Brazil
I am responsible for the Department of Media On Line and Off Line.
(Public Company; Marketing and Advertising industry)
June 2008 — Present (1 year 6 months)
I am responsible for the Department of Media On and Off Line.
(Privately Held; 51-200 employees; Marketing and Advertising industry)
April 2006 — June 2008 (2 years 3 months)
(Privately Held; 51-200 employees; Marketing and Advertising industry)
2005 — 2006 (1 year )
Through direct contact with the client, my job was in management and the development of Plans and strategies of the media Vivo, Institutional division and High Value Products, focused on the local market and national market, as well to be involved in the negotiations and control of large packages of Media as: Soccer Sponsorship in a Globo, Globosat and ESPN Channel, evaluated and approved with the client.
(Public Company; 10,001 or more employees; WPP; Marketing and Advertising industry)
1999 — 2005 (6 years )
Media Supervisor-January 2004 to June 2005: Establishment of the planning, coordination of the strategies of media and negotiation with vehicles for the Vivo division, National and Regional Retail running major campaigns indicating the dates commemorative (Mothers Day, Valentines Day, Fathers Day, Christmas). I was responsible for the Organization and negotiation of all the part of Outside Media from Vivo. Participation in the stock differentiated and pioneers of media.
Media Planner-October 1999 to December 2003:Preparation of planning, coordination and implementation of media strategies for the Clients: Arno S.A., ACCenture, Bank Ford S.A., Computer Associates, Du Pont of Brazil S.A., Editora Abril S.A., Kraft Foods (Laka, Sonho de Valsa, Ovos de Pascoa), SKY and Telefonica. Abemd Direct Marketing Award - Business to Consumer Campaign for the client Sky in 2001. Responsible for the campaign to launch the new logo of Citibank/
(Public Company; 201-500 employees; Marketing and Advertising industry)
1997 — 1999 (2 years )
Midia Executive – December 1997 to October 1999
My challenge was implant the Media Department in Direct Marketing, where I planned, coordinated, negotiated and executed of the media for the clients: Berlitz, Correio, Metrophone, NetBrasil S.A. and Gradiente.
(Marketing and Advertising industry)
1996 — 1997 (1 year )
MIdia Assistant – April 1996 to November 1997
I started as trainee in Media Department in Direct Marketing. I received a promotion with 8 months, my job was Execution and Media Checking for the clients: Renasce Group, Citibank Bank, IBMEC and TVA.
(Privately Held; 1001-5000 employees; Information Technology and Services industry)
February 1987 — December 1995 (8 years 11 months)
This was my first job. I started with 14 years old and I accumulated three promotions. I worked in Costs Department analyzing and consolidating the costs of two Companies of the Group.
MBA - Business Management 2009 — 2010 (expected)