Ed Ellett

Past

Senior VP and GM Video BU at Polycom
VP and GM, Client Microprocessors at AMD
VP and GM Workstation Business Unit at Compaq

VP Marketing - North America at Compaq
Director Product Marketing/Planning, Technical Support and Service at Cyrix
Director Desktop PC Products at Digital Equipment Corporation
Product Marketing and Management Manager at Dell Computer
Senior Associate Engineer and Programmer at IBM
Engineering Coop Student at Hydrolab Water Quality Instrumentation

see less...

6 more...

Education

The University of Texas at Austin
Harvard Business School
The University of Texas at Austin

see less...

Recommended

41 people have recommended Ed

Connections

212 connections

Industry

Telecommunications

Ed Ellett’s Summary

Experienced leader with high-energy decision making skills, disciplined goal setting management style that encourages open expression of ideas and a full discussion of differing points of view. Demonstrated results for achieving business objectives and engendering respect and loyalty from his team at all levels of the organization.

Ed Ellett’s Specialties:

• Full P&L Management
• Organizational Leadership and Development
• World-Wide Marketing, Sales, Product Development and Operations
• Strategic Business Planning
• Worldwide Vendor Relationship Management
• Strong Technology Understanding
• Direct and Indirect Distribution
• Enterprise and Consumer Customer
• Industry Analysts, Financial Analysts
and Press Relationship Management

Ed Ellett’s Experience

Senior VP and GM Video BU

Polycom

(Public Company; PLCM; Telecommunications industry)

2003 — 2008 (5 years)

Company officer reporting to the CEO. Responsible for all aspects of the video conferencing business unit. Companies annual revenue run-rate was $1B+ with the video business unit representing 50% of that revenue. The video business products and services were number one market share leaders. Direct personnel staff compromised of Product Marketing and Management, Program Management, Chief Technology Officer, Engineering, Quality Assurance , Human Resources, Finance, Manufacturing Operations and Information Technology to drive overall video conferencing units business plan.

- Market capitalization increased over 200%
- Quarterly revenue run-rate up 98% and unit run rate up 104%
- Reduced controllable operating expenses by 14%
- Revenue per employee increased by 125%
- Named one of the top 10 mid-size stocks on the Nasdaq for 2006
- Complete re-design of pricing and discount structure for channel based distribution of video solution offerings resulting in four point improvement in gross margins
- Instituted customer and technology based product planning resulting in record time delivery of industries most powerful HD video conferencing solution
- Rebuilt product marketing organization into dynamic high energy customer focused organization
- Implemented business planning process for forecasting and operational metric management allowing anticipation of and faster response to business market changes
- External company representative to industry and financial analysts with routine one-on-one meetings and speaking engagements at industry events
- Improved customer satisfaction metrics by driving process changes leading to improved product out-of-box experience and 50% reductions in customer issue response times
VP and GM, Client Microprocessors

AMD

(Public Company; AMD; Semiconductors industry)

2001 — 2003 (2 years)
VP and GM Workstation Business Unit

Compaq

(Public Company; CPQ; Computer Hardware industry)

1999 — 2001 (2 years)
VP Marketing - North America

Compaq

(Public Company; CPQ; Computer Hardware industry)

1996 — 1999 (3 years)
Director Product Marketing/Planning, Technical Support and Service

Cyrix

(Public Company; Semiconductors industry)

1995 — 1996 (1 year)
Director Desktop PC Products

Digital Equipment Corporation

(Public Company; DEC; Computer Hardware industry)

1994 — 1995 (1 year)
Product Marketing and Management Manager

Dell Computer

(Public Company; DELL; Information Technology and Services industry)

1988 — 1994 (6 years)
Senior Associate Engineer and Programmer

IBM

(Public Company; IBM; Information Technology and Services industry)

1984 — 1988 (4 years)
Engineering Coop Student

Hydrolab Water Quality Instrumentation

(Electrical/Electronic Manufacturing industry)

1980 — 1984 (4 years)

Ed Ellett’s Education

The University of Texas at Austin

BSEE , Electrical and Computer Engineering , 1980 — 1984
Harvard Business School

Executive Education Program , Organizational Development, Marketing and Strategy , 1998
The University of Texas at Austin

Executive Education Program , Marketing, Finance and Strategy , 1992

Additional Information

Ed Ellett’s Interests:

Board of Directors Experience Newisys – High Performance x86 Server Technology Solutions: 2001-2003 - AMD board seat representative and technology advisor Covi Technologies – High Definition IP Based Security Camera Solutions: 2004-2006 - Polycom board seat representative and technology advisor

Ed Ellett’s Groups:

University of Texas Moot Corp Judge Participant – 2008, 2009
High Tech Kids FIRST LEGO League Judge Participant - 2007
Evening Instructor Austin Community College - Aug '85 - Aug’87