Senior Account Executive at Catapult PR-IR
Greater Denver Area
Senior Account Executive at Catapult PR-IR
Greater Denver Area
(Privately Held; 1-10 employees; Public Relations and Communications industry)
June 2005 — Present (3 years 5 months)
Lead public and analyst relations efforts for five high-tech; clients including two which are publicly traded
Develop communications messaging and strategies for clients
Communicate with local and national media on behalf of all clients
Develop public relations campaigns for clients focused on increasing awareness
Write news releases, media advisories, newsletters, and fact sheets for clients
Conduct perception audits to key targeted influencers
Coordinate national marketing and public relations programs
(Privately Held; 1001-5000 employees; Insurance industry)
May 2002 — June 2005 (3 years 2 months)
Execute broad range of communications programs designed to attract,educate and retain clients and employees
Deliver key messages to all clients related to company health-care benefits, 401(k) and payroll programs
Coordinate marketing activities related to customer leads and prepare contract proposals to potential clients
Compose news releases and media advisories and track client coverage in trade and industry publications
Create a branding campaign positioning Merit Resources as the Employee Expert in Central Iowa
Bachelor of Arts in Journalism and Mass Communication, Public Relations/Marketing
Masters in Public Adminstration, Executive Leadership
www.prsa.org
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