David Vogler

Current

• Creative Director at NBC Universal Digital Media

Past

• VP Creative Director at Modem Media / Digitas
• Vice President, Creative at MTV Networks
• Vice President, Kids Content at Disney Online

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Education

• Pratt Institute

Recommended

40 people have recommended David

Connections

500+ connections

Industry

Online Media

Websites

• My Portfolio
• My Company

David Vogler’s Summary

David Vogler is an Executive Creative Director who has provided thought leadership for diverse entertainment brands including Nickelodeon, Comedy Central, MTV Networks, TimeWarner, The New York Times, Jim Henson Productions, Random House, AOL, Sesame Workshop, Marvel and The Walt Disney Company to name a few.

Currently, Vogler is the Creative Director at NBC Universal Digital Media reporting directly to the Chief Digital Officer. He provides creative leadership to NBCU’s Digital Media Group and design direction within NBCU’s portfolio of web products and original start-up digital businesses. Vogler served on the initial leadership team that created Hulu, the video joint venture between NBCU and Fox.

Before joining NBC Universal, Vogler was a Vice President, Creative Director at Modem Media, the earliest and most respected interactive agency. In this role, David lead a team devoted to creating new products, experiential marketing and content for AOL.

Vogler is noted industry-wide for building Nickelodeon’s branded online properties and for creating original content for The Walt Disney Company’s online division. He is responsible for leading the redesign of Nick.com, a creative endeavor that made it the number one kid’s destination on the web and a distinction it still holds today.

As a keynote speaker, Vogler has lectured at popular design conferences, including the AIGA Brandesign Conference in New York and the DOORS 5 Conference in Amsterdam. He is a Visiting Professor at New York City’s School of Visual Arts and has lectured at Carnegie Mellon University’s Human Computer Interaction Institute. Vogler is a contributor to the AIGA Journal of Design and a board member of ACM’s Computers in Entertainment.

David Vogler has a BFA in Communication Design from Pratt Institute and lives in New York and Cape Cod.

David Vogler’s Specialties:

Creative Direction for online media, content creation, design direction of UI solutions

David Vogler’s Experience

• Creative Director

  NBC Universal Digital Media

  (Public Company; GE; Entertainment industry)

  April 2006 — Present (3 years 4 months)

  Provides creative leadership to NBCU’s Digital Media Group and portfolio of web products. Leads design direction for new digital products, start up businesses and site acquisitions by NBCU.
  
  • Served on the initial leadership team that created hulu.com, the acclaimed video joint venture between NBCU and Fox.
  
  • Lead design development of new female-targeted verticals for iVillage Properties including NeverSayDiet.com and Momtourage.com
  
  • Established creative direction and prototype development for company-wide widget initiative across the entire NBCU family of brands including NBC.com, Bravo, Sci-Fi, USA Network, MSNBC and CNBC.

• VP Creative Director

  Modem Media / Digitas

  (Public Company; 501-1000 employees; MMPT; Marketing and Advertising industry)

  December 2003 — April 2006 (2 years 5 months)

  As Creative Director at Modem Media, the industry's oldest and most respected interactive ad agency, David lead the team devoted to creating new products and marketing for AOL.
  
  • Relaunched People Connection, AOL's most trafficked vertical and their premiere social networking hub. Rebuilt page logic, information architecture, interface design and site organization.
  
  • Designed, built and formatted the Las Vegas City Guide site. Reconceived the city guide franchise with heavily trafficked and desirable ad inventory. Featuring a flexible page design, improved tools, fresh content, the site established premiere ad inventory slots.
  
  • Re-created acquisition marketing site. Delivered strategic approach and design execution. Considerably out performed previous site with a 30% subscriber increase in first four weeks.
  
  • Designed AOL’s first true internet-ready video player solution. Created new interface, strategy and positioning.

• Vice President, Creative

  MTV Networks

  (Public Company; 1001-5000 employees; VIA; Entertainment industry)

  June 1998 — December 2001 (3 years 7 months)

  Developed and designed NickJr.com, NickatNite.com and TVLand.com.
  
  • Built department, hired team and led the redesign of Nick.com, launching it into a leadership position as the #1 kid's site on the Web (Media Metrix).
  
  • Designed new registration system for Nick.com, resulting in 3 million new registrations per quarter; Webby Award winner.
  
  • Enhanced functionality and excitement of Nickelodeon's suite of sites by adding rich media, streaming video and e-commerce solutions.

• Vice President, Kids Content

  Disney Online

  (Public Company; 1001-5000 employees; DIS; Internet industry)

  September 1995 — August 1998 (3 years)

  Recruited from Nickelodeon Online to create, develop and build a brand identity and suite of web products for the
  Walt Disney Company's online division.
  
  • Built department that developed the design information architecture of Disney's Daily Blast, the #1 subscription site for kids.
  
  • Developed the corporate identity and logo for the entire online division, with direct input from Michael Ovitz and Michael Eisner.
  
  • Created the D-Toy franchise to reach older kids. Product line put a new twist on an established brand, increased traffic and generated mainstream press.

David Vogler’s Education

• Pratt Institute

  BFA , Communication Design , September 1980 — June 1984

Additional Information

David Vogler’s Websites:

• My Portfolio
• My Company

David Vogler’s Interests:

Vogler is respected in the teaching community and has been a speaker at many industry conferences, including the AIGA Brandesign Conference in New York and the DOORS 5 Conference in Amsterdam. He has lectured at Carnegie Mellon University's Human Computer Interaction Institute and the American Film Institute in Los Angeles. Vogler is a contributor to the AIGA Journal of Design. Vogler is a board member of ACM's Computers in Entertainment.

David Vogler’s Groups:

•    Digitas Alumni
•    NBC Universal Alumni
•    The Walt Disney Company Alumni Group
•    Modem Media Alumni Group
•    Nickelodeon Employees & Alumni

David Vogler’s Honors:

AWARDS
• New York Art Director's Club Award
• Society of Publication Designers Award
• PRINT Magazine Design Annual Awards
• The AIGA Book Show Award
• Graphis Design Annual Award
• Gold Broadcast Design Award
• Communication Design Annual Award
• Macromedia User Conference Best of Show

MEDIA COVERAGE
The Wall Street Journal
WIRED
Brandweek
Adweek
The New York Post / Page Six
New York Newsday
I.D. Magazine
HOW Magazine
Print Magazine
Metropolis
AIGA Voice
Revision 3’s Internet Superstar
XM Radio's Opie and Anthony Show
Pop culture blogs PerezHilton and DListed

David Vogler’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch