David Desbons-Lauvaux

Current

Head of Online Marketing at Screenrush.co.uk/Allocine.com
Director / Founder at Digital From London Ltd.

Past

Head of Sales & Online Advertising at Travel Intelligence
Assistant to the Vice President of Sales & Marketing: Sourcing at AlloCiné

Education

European Business School
Université Paris Sorbonne (Paris IV)

Recommended

2 people have recommended David

Connections

135 connections

Industry

Online Media

Websites

David Desbons-Lauvaux’s Summary

Business Development & Online Media Sales -

Strong, in-depth knowledge and understanding of online media with strong experience in travel industry. Specialties: Sales, Marketing, Networking and Business Development. Five Years experience in the online media industry.

Expanded the hotel database of Travelintelligence.com by 3500 Luxury hotels around the world. Improved business development for travelintelligence.com producing over £100,000 in B2B revenue for 2007.

PROFESSIONAL EXPERIENCE

• Travel Intelligence Group, London June 2005-January 2008

Director _ Shareholder
Sales – Hotel Sourcing, Business Development and Advertising Sales.

Hotel Sourcing: Increased annual sourcing revenue from £ 20,000 annual in 2005 to £ 100,000 annual in 2007.
Business development: Increased Hotel Group partnerships by 1000%. Negotiated and closed agreements with all major luxury travel marketing agencies including: SLH, Leading Hotels, Relais & Chateau, and many more.
Online Media: Developed Online Advertising and Sponsorship revenue plan for 2008 including sales plan for £450,000 of advertising space and sponsorship opportunities for 2008.
Management: Hired, trained and managed a team of five hotel sourcing and advertising sales professionals generating a total revenue of £90,000 in 2006 and £250,000 in 2007.
Hotel Sourcing: Increased the luxury hotel database from 150 hotels in 2005 to 3500+ hotels in 2007. Note: Each sourced hotel paid a set up fee of £200 annually to be on Travelintelligence.com.

• Allocine.com, Paris Summer 2004

Assistant to the Vice President of Sales & Marketing: Sourcing, Administrative account management, co-realised an online advertising project for Warner Brothers.

David Desbons-Lauvaux’s Specialties:

Business Development, Sales & Online Marketing.
Onljne Media Sales, Strategic Sales, Plannning, Digital/Direct/Online Marketing.
Web technologies, ICT knowledge, Online Media/Tech background.
SEO/SEM, Affiliate Marketing, E-commerce.

David Desbons-Lauvaux’s Experience

Head of Online Marketing

Screenrush.co.uk/Allocine.com

(Internet industry)

June 2008 — Present (1 year 2 months)

Main goal is to expand Screenrush's online activity and brand awareness. Agressive Online Marketing plan SEO/SEM, text linking, branding, PR, movie/event sponsorship, etc...
target to reach 1M UV's by January 2009.
Director / Founder

Digital From London Ltd.

(Internet industry)

January 2008 — Present (1 year 7 months)

Online Marketing / Web Analytics, SEO, SEM, Brand 2.0, Web 3.0, Online Media Consulting, E-commerce Structure, Social media Expertize.
Head of Sales & Online Advertising

Travel Intelligence

(Privately Held; 11-50 employees; Leisure, Travel & Tourism industry)

June 2005 — January 2008 (2 years 8 months)

•Travel Intelligence Group, London

Head of Sales – Hotel Sourcing, Business Development and Advertising Sales.

Hotel Sourcing: Increased annual sourcing revenue from £ 20,000 annual in 2005 to £ 100,000 annual in 2007.
Business development: Increased Hotel Group partnerships by 1000%. Negotiated and closed agreements with all major luxury travel marketing agencies including: SLH, Leading Hotels, Relais & Chateau, and many more.
Online Media: Developed Online Advertising and Sponsorship revenue plan for 2008 including sales plan for £450,000 of advertising space and sponsorship opportunities for 2008.
Management: Hired, trained and managed a team of five hotel sourcing and advertising sales professionals generating a total revenue of £90,000 in 2006 and £250,000 in 2007.
Hotel Sourcing: Increased the luxury hotel database from 150 hotels in 2005 to 3500+ hotels in 2007. Note: Each sourced hotel paid a set up fee of £200 annually to be on Travelintelligence.com.
Assistant to the Vice President of Sales & Marketing: Sourcing

AlloCiné

(Privately Held; 11-50 employees; Online Media industry)

May 2004 — August 2004 (4 months)

Allocine.com, Paris
Assistant to the Vice President of Sales & Marketing: Sourcing, Administrative account management, co-realised an online advertising project for Warner Brothers.

David Desbons-Lauvaux’s Education

European Business School

BA , Business , 2003 — 2007
Université Paris Sorbonne (Paris IV)

License , Human Sciences (Philisophy, History, Litterature) , 2000 — 2003