Founding Partner & CEO | Allegro 234
Madrid Area, Spain
- Current
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- Branding & Innovation Programs Director at Universidad Torcuato Di Tella | Executive Education
- Founding Partner & CEO at Allegro 234
- Branding, Marketing and Innovation postgraduated Coordinator and Professor at Universidad Pontificia de Salamanca
- Past
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- Executive Director at FutureBrand
- Director - Partner at Arthur D. Little
- Consultant at S&T
- Consultant at The MAC Group
- Education
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- Universidad Pontificia de Salamanca
- EOI Business School
- Pontificia Universidad Católica Argentina 'Santa María de los Buenos Aires'
- Recommended
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36 people have recommended Cristian - Connections
-
500+
connections
- Industry
- Management Consulting
- Websites
Cristian Saracco’s Summary
With 20 years of experience, the focus of work is in corporate, business, brand and marketing strategies
Led projects in more than 20 countries around the world
Have published articles and white papers (Harvard-Deusto, DEP), and been regular speaker at events in Spain, USA, Brazil, Argentina and Chile.
Also, visiting professor at the Universidad de Vitoria, Universidad de Santa Catalina and The Hague University –Institute of Higher European Studies.
Speaker in International events as eBCG, in Argentina, Brazil, Spain and US
Cristian Saracco’s Specialties:
Strategic marketing, branding & innovation
Cristian Saracco’s Experience
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Branding & Innovation Programs Director
Universidad Torcuato Di Tella | Executive Education
(Higher Education industry)
November 2008 — Present (9 months)
Executive Education Open Intensive Program talking about strategic marketing and branding under the business point of view.
Executive Education Open Intensive Program talking about innovation for new product/service development. -
Founding Partner & CEO
Allegro 234
(Management Consulting industry)
July 2003 — Present (6 years 1 month)
Strategic marketing, branding & innovation
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Branding, Marketing and Innovation postgraduated Coordinator and Professor
Universidad Pontificia de Salamanca
(Educational Institution; Higher Education industry)
September 2002 — Present (6 years 11 months)
Postgraduated professor - Master in Corporate Communication and Strategic Knowledge Management | Strategic Marketing, branding, new product development courses
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Executive Director
FutureBrand
(Public Company; 201-500 employees; Management Consulting industry)
September 1999 — April 2003 (3 years 8 months)
Brand strategy and brand analytics. Spain & Southern Cone Americas
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Director - Partner
Arthur D. Little
(Privately Held; 501-1000 employees; Management Consulting industry)
January 1989 — September 1999 (10 years 9 months)
Head of the FMCG practice -Americas. Member of the Strategy practice -business, brand and marketing
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Consultant
S&T
(Public Company; Management Consulting industry)
January 1988 — April 1991 (3 years 4 months)
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Consultant
The MAC Group
(Privately Held; Management Consulting industry)
July 1989 — December 1989 (6 months)
Cristian Saracco’s Education
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Universidad Pontificia de Salamanca
PhD (abd) , PhD in Communication and Strategic Knowledge Management , 2008 — 2010 (expected)
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EOI Business School
MBA , MBA , 1993 — 1994
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Pontificia Universidad Católica Argentina 'Santa María de los Buenos Aires'
MSc -eq , Industrial Engineering , 1981 — 1988
From 1988 to 1996, researcher and professor of Business Strategy and Managment
Additional Information
Cristian Saracco’s Websites:
Cristian Saracco’s Groups:
IMBEG | International Marketing and Branding Experts Group | Member, Brand 3.0,
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Brand 3.0 -
SuperGroup Founders -
Recyecology
Cristian Saracco’s Honors:
El Cronista Comercial - Business Administration Awards - 2nd Place - 1998
El Cronista Comercial - Business Administration Awards - 3rd Place - 1997
Cristian Saracco’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
