Christy Leung

Marketing, social media, Web content

Portland, Oregon Area

Current
  • Marketing Manager at Visionary Networks
  • Board of Directors: Director/New Professionals at Public Relations Society of America, Portland Chapter
Past
Education
  • University of Oregon
Connections
182 connections
Industry
Marketing and Advertising
Websites

Christy Leung’s Summary

Strategic marcom professional with experience in developing and implementing integrated marketing campaigns encompassing social media, e-marketing, media relations, advertising, etc.

Christy Leung’s Specialties:

marketing communications, content development, public relations, media relations, social media, technology


Christy Leung’s Experience

  • Marketing Manager

    Visionary Networks

    (Privately Held; Internet industry)

    February 2009Present (10 months)

    Seasonal marketing campaigns, social media, marketing content and program development for Tarot.com.

  • Board of Directors: Director/New Professionals

    Public Relations Society of America, Portland Chapter

    (Public Relations and Communications industry)

    December 2008Present (1 year )

    Currently serving on the Board of Directors as the Director of New Professionals; responsible for recruitment and retention of new professionals (those with less than 5 years of experience), and designing professional development programs targeted to new pros.

  • Marketing Communications Specialist

    FusionWare Corporation

    (Privately Held; Computer Software industry)

    June 2008January 2009 (8 months)

    * Develop all company marketing, communications and public relations activities and materials, including, but not limited to, data sheets, white papers, publications and media relations.
    * Ensure articulation of company’s desired image and position, assure consistent communication of image and position throughout the company, and assure communication of image and position to entire target market.
    * Responsible for editorial direction, design, production and distribution of all company white papers and publications.
    * Coordinate media interest in the company and ensure regular contact with target media and appropriate response to media requests.
    * Act as the company’s media relations representative.

  • Account Executive

    Nereus

    (Public Relations and Communications industry)

    September 2006June 2008 (1 year 10 months)

    Started as an intern in September 2006, promoted to Account Coordinator in November 2006, promoted to Associate Account Executive in July 2007, and promoted to Account Executive in October 2007.
    * Drive media and analyst relations efforts
    * Develop pitch/story ideas
    * Pitch and conduct client briefings/interviews
    * Secure media placements such as contributed articles, expert commentary, product briefs and profiles
    * Maintain relationships with media and analysts
    * Conduct research, analyze findings and report results
    * Develop press releases, standard collateral and internal recommendations
    * Support new business efforts
    * Provide tactical and strategic support to a variety of industry consortium clients
    * Develop creative tactics and execute on global programs

  • Committee member

    PRSA Spotlight Awards

    (Public Relations and Communications industry)

    20072007 (less than a year)

  • PR Intern

    Davis Elen Public Relations and Advertising

    (Privately Held; 1-10 employees; Public Relations and Communications industry)

    July 2006September 2006 (3 months)

  • PR Intern

    The Ulum Group

    (Privately Held; 1-10 employees; Public Relations and Communications industry)

    January 2006March 2006 (3 months)

  • Special Events Assistant

    United Way of Lane County

    (Public Relations and Communications industry)

    20042005 (1 year )


Christy Leung’s Education

  • University of Oregon

    Bachelor of Arts , Journalism: Public Relations and Advertising , 20022006

    Minor: Business Adminstration

    Activities and Societies:
    Asian Pacific American Student Union, Allen Hall Public Relations, PRSSA

Additional Information

Christy Leung’s Websites:

Christy Leung’s Interests:

PR, marketing, advertising, blogs and blogging, social media, technology, health and fitness, personal finance, yoga, traveling, snowboarding, pop culture, current events and reading.

Christy Leung’s Groups:

PRSA Portland Metro Chapter Board of Directors 2009
2007 PRSA Spotlight Awards Committee Member
DisOrient Asian American Film Festival

  •    University of Oregon
  •    Public Relations Society of America (PRSA National)
  •    Communicator's Conference
  •    PDX Technology Professionals - Portland Oregon
  •    Forward '09: Brandologie
  •    Forward '09 Presents the Placement Project

Christy Leung’s Honors:

* 2007 PRSA Spotlight Awards of Merit for:
--“Shifting Paradigms: VTM PR Ushers in New Era of Technology” in the Marketing Consumer Product or Service Category
--“Visual Buzz: How VTM PR Used Video to Develop Brand Awareness Among Consumers" in the Multi-Media Communication Category
--“Information in a Flash: Using Client Technology to Stand Apart at World’s Largest Electronics Show” in the Media Kit Category
--“Building an Image of Success: How VTM PR Revamped a Brochure to Increase SATO-IO Membership” in the Brochure Category

* Dean's Scholarship, University of Oregon, 2002-2006
* Diversity Building Scholarship, University of Oregon, 2002-2006


Christy Leung’s Contact Settings

Interested In:

  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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