Christie Denniston

Current

Senior Account Executive at Catapult PR-IR

Past

Director of Marketing and PR at Merit Resources, Inc.

Education

Drake University
Drake University

Recommended

12 people have recommended Christie

Connections

149 connections

Industry

Public Relations and Communications

Christie Denniston’s Summary

Enthusiastic and forward-thinking technology public relations professional with more than 10 years experience in public relations, media and analyst relations, marketing and communications, with a proven track record of success.

Christie Denniston’s Specialties:

High-tech PR, corporate communications, media relations, research and Web 2.0 communications strategies

Christie Denniston’s Experience

Senior Account Executive

Catapult PR-IR

(Privately Held; 1-10 employees; Public Relations and Communications industry)

June 2005 — Present (4 years 2 months)

Lead public and analyst relations efforts for eight high-tech; clients including two which are publicly traded

Provide strategic counsel related to corporate, product and competitive positioning

Develop communications messaging and strategies for clients

Communicate with local and national media on behalf of all clients

Develop public relations campaigns for clients focused on increasing leadership within market category

Write news releases, media advisories, newsletters, and fact sheets for clients

Conduct perception audits to key targeted influencers

Coordinate national marketing and public relations programs

Execute public relations programs for leading high-tech companies
Director of Marketing and PR

Merit Resources, Inc.

(Privately Held; 1001-5000 employees; Insurance industry)

May 2002 — June 2005 (3 years 2 months)

Execute broad range of communications programs designed to attract,educate and retain clients and employees

Deliver key messages to all clients related to company health-care benefits, 401(k) and payroll programs

Coordinate marketing activities related to customer leads and prepare contract proposals to potential clients

Compose news releases and media advisories and track client coverage in trade and industry publications

Create a branding campaign positioning Merit Resources as the Employee Expert in Central Iowa

Christie Denniston’s Education

Drake University

Bachelor of Arts in Journalism and Mass Communication , Public Relations/Marketing , 1995 — 2004
Drake University

Masters in Public Adminstration , Executive Leadership

Activities and Societies:

American Society for Public Administration