Chris. Davies

Current

• Head of Global Digital Marketing at British Airways

Past

• Global ba.com site editor at British Airways

Education

• University of East Anglia

Connections

40 connections

Industry

Airlines/Aviation

Websites

• My Company
• My Portfolio

Chris. Davies’s Summary

E-commerce specialist with extensvie experience across sales, marketing and onsite operations.
Search marketing (paid and organic), affiliate marketing and online media expert.
Innovation, social media and mobile marketing experience.
Launched and manage www.metrotwin.com.
Currently also manage online global revenue targets against ROI and CPA.
E-commerce experience in managing front end websites (inlcuding ba.com) and web design.

Chris. Davies’s Experience

• Head of Global Digital Marketing

  British Airways

  (Public Company; BAY; Airlines/Aviation industry)

  May 2006 — Present (3 years 3 months)

  Manage digital marketing activity for all markets across acquisition, conversion and retention. Includes responsibility for online revenue and for marketing innovation.

• Global ba.com site editor

  British Airways

  (Public Company; BAY; Airlines/Aviation industry)

  March 2003 — May 2006 (3 years 3 months)

  Managed front end of global ba.com website. Including managing content, usability, and re-design of the site in 2006

Chris. Davies’s Education

• University of East Anglia

  1988 — 1991

Additional Information

Chris. Davies’s Websites:

• My Company
• My Portfolio

Chris. Davies’s Contact Settings

Interested In:

• career opportunities
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch