Bart Casabona

Current

• Senior Manager, Communications/New Media at Pepsi-Cola

Past

• Vice President, Product Services and Planning at MasterCard
• Manager, Interactive Marketing at Pepsi-Cola North America

Education

• Pace University

Recommended

1 person has recommended Bart

Connections

142 connections

Industry

Financial Services

Bart Casabona’s Experience

• Senior Manager, Communications/New Media

  Pepsi-Cola

  (Public Company; 10,001 or more employees; PEP; Consumer Goods industry)

  September 2008 — Present (1 year 3 months)

  Bart Casabona has 14 years beverage industry experience and currently is Senior Manager, Communications and New Media of Pepsi-Cola North America Beverages, a position held since September 2008. Pepsi-Cola North America Beverages products include several varieties of Pepsi, Diet Pepsi, Mountain Dew, Sierra Mist, Aquafina, IZZE, SoBe, Dole and Tropicana. The company also makes and markets ready-to-drink iced teas and coffees through joint ventures with Lipton and Starbucks.
  
  Prior to this role, Bart spent two years as Director of Global Commercial Web Programs at MasterCard Worldwide. There he led efforts to overhaul MasterCard’s commercial Web sites, business applications and customer relationship strategies. Prior to his tenure at MasterCard Worldwide, Bart spent 13 years with Pepsi-Cola Company where he held a variety of positions in Public Affairs and Interactive Marketing.
  
  Bart is a graduate of Pace University, and holds a MBA in Human Resource Management.

• Vice President, Product Services and Planning

  MasterCard

  (Public Company; 1001-5000 employees; MA; Financial Services industry)

  July 2006 — August 2008 (2 years 2 months)

• Manager, Interactive Marketing

  Pepsi-Cola North America

  (Public Company; Consumer Goods industry)

  September 1993 — July 2006 (12 years 11 months)

Bart Casabona’s Education

• Pace University

  MBA , Management

Bart Casabona’s Contact Settings

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• career opportunities
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