Anna Maria Altamura

Anna Maria Altamura

Worldwide Marketing and Communication Director at MISSONI S.p.A.

Milan Area, Italy

Current
  • Worldwide Marketing and Communication Director at Missoni S.p.A.
Past
  • Strategy and Business development director at RMG Connect
  • Head of integrated marketing and communication strategies at ARC (Leo Burnett Group)
  • Teacher in E-Project Management at Istud - Istituto di Studi Direzionali Cattolica - Milan
  • Project Manager at B Human - Web Agency - Milan
  • Content Community Manager at KipNip - virtual community about strategic marketing - Milan
  • Web Marketing e Communication Manager at MKtg ICC – Strategic consulting for web marketing - Milan
  • Web Marketing e Communication Manager at Airbook - The Network of the book (Publishing Infostrada Agency) – Ivrea (TO)
Education
  • Teambuilder - Milan
  • Connor Language
  • Scotwork International Network
  • Teambuilder - Milan
  • Il Sole24Ore - Milan
  • School of JOURNALISM AND AUDIO-VISUAL TECHNIQUES - Rome
  • Istituto di Studi economici e sociali di Salerno e SDOA for a marketing form
  • CINEMATOGRAPHIC SCREENPLAY SCHOOL – U. Pirro e U. Marino
  • CREATIVE WRITING SCHOOL - Andrea Camilleri - Rome
  • SCHOOL OF SCREENPLAY OF THE STRIP CARTOON – Dal Prà e V.nzo Mollica
  • Università degli Studi di Bari
Connections
435 connections
Industry
Apparel & Fashion

Anna Maria Altamura’s Summary

I develop important and distinctive integrated marketing and communication strategies which safeguard the history and the values of the Brand reaching the functional, emotional and commercial aims.

Anna Maria Altamura’s Specialties:

Strategic vision, creativity, markenting and communication skills (off and on line). Excellent leadership in team and client management. Superior capacity in written/verbal communication, presentation and persuasion. Enterprising spirit. I build lasting relations able to produce business. Inclined to understand the human psychology


Anna Maria Altamura’s Experience

  • Worldwide Marketing and Communication Director

    Missoni S.p.A.

    (Marketing and Advertising industry)

    September 2008Present (11 months)

  • Strategy and Business development director

    RMG Connect

    (Public Company; 51-200 employees; Marketing and Advertising industry)

    June 2007September 2008 (1 year 4 months)

  • Head of integrated marketing and communication strategies

    ARC (Leo Burnett Group)

    (Privately Held; 201-500 employees; Information Technology and Services industry)

    June 2002August 2007 (5 years 3 months)

    Start up and Direction of the new interactive division. Development and implementation of integrated Marketing&communication strategies. Client Management. Negotiation. Personal budgetary responsibility. Management of the critical states. Business Development. Internal and external process. Suppliers’ selection and Partnership

    Client: Albacom, Ariston, Artemide, AstraZeneca, Banca Primavera, BenQ, Breil, Bocconi, CTS, De cecco, Domina Hotel, Generali, Haier, Kellogs, Ichnusa, La Fonte SPA, McDonald’s, Nintendo, Novartis, Pierre Fabre, Poste italiane, Procter&Gamble, Relais sul lago, Regione Piemonte, San Paolo IMI, Telecom.

    AWARDS:
    2003: Integrated communication and Promotion: McDonald’s – Disney
    2005: “Freccia d’oro”: Gold award won by “integrated marketing and communication campaigns” and Silver Award won by web site: Brand “Swiffer” (Procter&Gamble)
    2006: “WebChallenge 2006”: “The best and appealing creative Claim" "Hi-Style Line”.

  • Teacher in E-Project Management

    Istud - Istituto di Studi Direzionali Cattolica - Milan

    (Educational Institution; Higher Education industry)

    20022002 (less than a year)

    Formation Course: tools and techniques to manage the web project

  • Project Manager

    B Human - Web Agency - Milan

    (Privately Held; 11-50 employees; Internet industry)

    February 2001January 2002 (1 year)

    Strategy, definition of general aims and economies, supervision, managing of customer relations and of the critical states, resource management (time, costs, people)
    Customers: Area Banca, Cucina Italiana, Travelonline etc

  • Content Community Manager

    KipNip - virtual community about strategic marketing - Milan

    (Privately Held; 1-10 employees; Marketing and Advertising industry)

    May 2000July 2001 (1 year 3 months)

    Production of the contents and partnership with other companies
    Animation/moderation of the list of discussion

  • Web Marketing e Communication Manager

    MKtg ICC – Strategic consulting for web marketing - Milan

    (Privately Held; 11-50 employees; Marketing and Advertising industry)

    January 2000February 2001 (1 year 2 months)

    Strategy, Supervision, managing of customer relations, project team coordination
    Customers: Comdirect Bank, Databank etc

  • Web Marketing e Communication Manager

    Airbook - The Network of the book (Publishing Infostrada Agency) – Ivrea (TO)

    (Privately Held; 1-10 employees; Marketing and Advertising industry)

    19982000 (2 years)

    Marketing and communication Plan
    Author, promoter (and speaker in Conventions) of online and off line events bound to the world of publishing, banking, literature and cinematography.
    Interviews with famous personalities.
    "A fable for the children of the Kosovo”. Online project with the sponsorship of Unicef.


Anna Maria Altamura’s Education

  • Teambuilder - Milan

    Strong Integration 20062006

  • Connor Language

    English Course 20052005

  • Scotwork International Network

    Formation Course: “Negotiating is the lubrificant of business life” by John McMillan 20052005

  • Teambuilder - Milan

    Corporate Orchestra , Formation Course , 20052005

  • Il Sole24Ore - Milan

    Formation Course , “E-Project Management: tools and techniques to manage the web project” , 20012001

  • School of JOURNALISM AND AUDIO-VISUAL TECHNIQUES - Rome

    School , “Television journalism, printed media, new languages for journalism” , 19992001

  • Istituto di Studi economici e sociali di Salerno e SDOA for a marketing form

    Master , Economia, Sviluppo e Istituzioni , 19992000

    I have won the scholarship

    Activities and Societies:
    Business Game
  • CINEMATOGRAPHIC SCREENPLAY SCHOOL – U. Pirro e U. Marino

    School , 19981998

    7 months

  • CREATIVE WRITING SCHOOL - Andrea Camilleri - Rome

    School , 19981998

    7 months

  • SCHOOL OF SCREENPLAY OF THE STRIP CARTOON – Dal Prà e V.nzo Mollica

    School , 19981998

    7 months

  • Università degli Studi di Bari

    Laurea , Giurisprudenza


Additional Information

Anna Maria Altamura’s Interests:

I love reading, creative writing, classical music, horse riding, raising bonsai

Anna Maria Altamura’s Honors:

“Freccia d’oro”
- Gold award won by “integrated marketing and communication campaigns” for Swiffer of Procter&Gamble
- Silver award won by web site of “Swiffer” (Procter&Gamble)


Anna Maria Altamura’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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