Anna Lequio

Current

• Customer Service Italy at comScore M:Metrics
• Analyst at CommStrategy

Past

• Intern at MEDIA Salles

Education

• Università Cattolica del Sacro Cuore
• Università Cattolica del Sacro Cuore

Connections

57 connections

Industry

Marketing and Advertising

Anna Lequio’s Summary

I bring a 2 years experience in the digital media market. My goal is developing strategic insights on both supply and demand in the digital media arena. I have been working on several projects in industries such as Financial Services, Telecom/Mobile, Tourism, and Energy.

Anna Lequio’s Experience

• Customer Service Italy

  comScore M:Metrics

  (Public Company; SCOR; Market Research industry)

  February 2008 — Present (1 year 11 months)

  Customer Service Manager at comScore, a global leader in measuring the digital media. In Italy comScore mobile is supported by CommStrategy
  
  Business development in the Italian market. In particular:
  - pre-sales and sales activity of mobile data in direct contact with the London team
  - client assistance and problem solving
  - PR management, handling media relations and taking part as speaker to public events

• Analyst

  CommStrategy

  (Privately Held; Marketing and Advertising industry)

  January 2008 — Present (2 years )

  CommStrategy specializes in analyzing people's behavior on digital channels. CommStrategy realizes tailored research in business creation and development, multi-discipline approaches and vertical competences in Finance, Media and Telco industries. CommStrategy teams up with Nielsen//NetRatings and M:Metrics.
  
  I have been:
  - processing quantitative (third party’s) and qualitative data
  - drafting proprietary and multichannels reports
  - giving presentations to clients
  - managing clients relationship by addressing data issues

• Intern

  MEDIA Salles

  (Motion Pictures and Film industry)

  September 2007 — October 2007 (2 months)

  As non-profit, MEDIA Salles project operates with the support of the Italian Government fostering European distribution of films.
  
  I have been looking after the production of the “European Cinema Yearbook” an annually report on the audiovisual industry in 34 European countries, and I’ve managed the relations with European counterparts.

Anna Lequio’s Education

• Università Cattolica del Sacro Cuore

  110 and Honors/110 , Business Communication , 2005 — 2008

  “The measurement of the Internal Communication effectiveness: results of an empirical research”. Subject: Internal Communication and Business Identity, in collaboration with ASCAI, an Italian communicators’ association
  
  Overseas Studies Program: 5 weeks at California State University East Bay, Hayward, California.

• Università Cattolica del Sacro Cuore

  110 and Honors/110 , Communicational Sciences , 2002 — 2005

  Dissertation titled “Communication of the imperfect body: the oversize female attire case”. Subject: Media theories and techniques.

  Activities and Societies:

  Tutor of Theses in Economy, collaboration with the Communication Observatory

Additional Information

Anna Lequio’s Groups:

Leo Club Savona Torretta

•    Leo Club Savona Torretta
•    Online Banking Professionals
•    Università Cattolica del Sacro Cuore - Alumni - the official group

Anna Lequio’s Honors:

November 2007 - TOEIC English Language Certificate
score: 810/990

Marketing Communications Diploma from International Advertising Association

Anna Lequio’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• expertise requests
• reference requests
• getting back in touch