
at Bialetti Industrie S.p.a
Milan Area, Italy

at Bialetti Industrie S.p.a
Milan Area, Italy
(Consumer Goods industry)
January 2009 — Present (7 months)
Kitchenware Brand Management: market researches, communication, promotion and packaging activities.
(Privately Held; Public Relations and Communications industry)
October 2008 — January 2009 (4 months)
Events organization; Strategic planning; Corporate image developing; Press office activities
Main clients: MasterCard, Seat, Venere.com, Indesit
(Public Company; WPPGY; Public Relations and Communications industry)
May 2008 — October 2008 (6 months)
Media Relation and Marketing Consultance:
Events organization; Strategic planning; Corporate image developing.
Main clients: Kellog’s, Avon, Hapimag, Motorola, Bord Bia.
(Public Company; OMC; Marketing and Advertising industry)
February 2008 — May 2008 (4 months)
Developing and coordination of advertising campaign and strategy; Media planning.
Main clients: Volkswagen, Campari, Hasbro.
(Privately Held; 51-200 employees; Leisure, Travel & Tourism industry)
October 2007 — December 2007 (3 months)
Marketing analyst and promoter
(Privately Held; 51-200 employees; Newspapers industry)
May 2007 — July 2007 (3 months)
Cooperate for marketing analysis and graphic restlyling
II level Master , MARKETING and BRAND COMMUNICATION , 2007 — 2008
Marketing, Advertising, PR, Media, Corporate and Product Communication, Startegic planning, Brand equity, Empowerment
Political, economic, istitutional communication , Political science , 2001 — 2007
Degree 2004
Laurea (Bachelor of Arts) in Political Sciences
Final mark: 110 cum laude
Final thesis in Semiotics : TheLanguage of Colour
Specialistic Degree 2007
Laurea specialistica (Master of Arts) in Political, Economic and Institutional communication
Final mark: 110 cum laude
Final thesis in Semiotics : The 11-M and The Spanish Press,
focused on the main Spanish newspapers' brand image and their restyling strategies in occasion of the 11 March 2004 Terrorist attacks
journalism, strategic planning, media, digital photography, professional networking, international travel, architecture, reading, design, contemporary art, museum, movies, psychology, spanish culture, discovering people and place
Luiss, POLIdesign
Official pubblication of the work :"The 11-M and The Spanish Press. The pain strategy"
See it at:
working paper CRC-Luiss, n. 8/2005
http://www.luiss.it/ricerca/dipartimenti/dsssp/crc/Sansone-08.pdf