Andrew Strickman

Senior Vice President/Managing Director, Ammo Marketing

San Francisco Bay Area

Current
  • SVP Creative/Managing Director at Ammo Marketing
  • Freelance Journalist (Self-employed)
Past
  • Strategic Consultant at Ammo Marketing
  • Design Director at Novo (now Arc Worldwide)
  • Content Strategist at go.com

1 more...

Connections
427 connections
Industry
Marketing and Advertising
Websites

Andrew Strickman’s Summary

A journalist for more than a decade, I moved into the world of product marketing in 2002, with a focus on strategic development and execution.

In my role I manage client relationships from first contact through program wrap, while sharing in the management of a growing staff.

Following the acquisition of our company in early 2006, my partners and I have taken on larger global roles within the parent organization as well, introducing word-of-mouth philosophy and strategic thinking to teams working in both the on- and offline media worlds.

Andrew Strickman’s Specialties:

creative strategy development, client partner, campaign development and executional leadership, specialty in the field of word-of-mouth, social media and Influencer Marketing.


Andrew Strickman’s Experience

  • SVP Creative/Managing Director

    Ammo Marketing

    (Public Company; AGS.L; Marketing and Advertising industry)

    March 2003Present (6 years 5 months)

    Ammo is the Original Influencer Marketing Agency, specializing in word-of-mouth marketing research, strategy and execution, with a specialty focus on emerging strategies including social media marketing. Our client list continues to expand as the field of word-of-mouth marketing moves outside the realm of sexy lifestyle products and into the world of pharmaceuticals, b-to-b, services, online and infrastructure.

    In my role I manage client relationships from first contact through program wrap, while sharing in the management of a growing staff. Following the acquisition of our company in early 2006, my partners and I have taken on larger global roles within the parent organization as well, introducing word-of-mouth philosophy and strategic thinking to teams working in both the on- and offline media worlds.

    (In 2004 I became a partner/owner of Ammo Marketing, and in February 2006, Ammo was acquired by Isobar, a division of Aegis Group plc)

  • Freelance Journalist

    Self-employed

    (Self-Employed; Writing and Editing industry)

    June 1991Present (18 years 2 months)

    My work has appeared in print and online publications including: The Village Voice, New York Times, Details, Rolling Stone, Mother Jones, Salon.com, Business 2.0, ReadyMade magazine, URB magazine, 7x7 magazine, SOMA Magazine, SF Weekly, Seattle Weekly, MSNBC.com, ABCNews.com, Boston Phoenix, Blue magazine, and FILM.com among others.

    Contributor: "Living Large: The Guy's Guide to Getting Ahead, Getting it Right, and Getting By With Style" (Harper Perennial, 1998)


Additional Information

Andrew Strickman’s Websites:

Andrew Strickman’s Honors:

Panelist: "Letting Go: When Consumers Control the Message," Kellogg Marketing Conference, Kellogg School of Management, Chicago, January 2009

Keynote: "The Momentum Effect: How Word of Mouth Marketing Builds Consumer Adoption and Evangelism," IAB Netherlands, Utrecht, November 2007

Presenter: "Lonely Planet's Passport to the World," Experiential Marketing Summit, Chicago, May 2006

Ammo Marketing — Rising Agency Star 2007; "Promo 100," Promo Magazine
Ammo Marketing — ExAward Winner, 2005, 2007, 2009
Ammo Marketing — ProAwards Winner, 2007
Ammo Marketing — Globes Winner, 2007
Ammo Marketing — Global Marketer Diamond Award winner, 2007


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