Alisa Civiero

Alisa Civiero

Marketing Coordinator at First Media Group Inc

Location
Ontario, Canada
Industry
Public Relations and Communications

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Alisa Civiero's Overview

Current
  • Marketing Coordinator at First Media Group Inc
  • Events, PR and Social Media Specialist at Independent Contractor
  • Independent Contractor- Events and PR Specialist at Assorted
  • Freelance Brand Ambassador- Experiential Marketing at Diamond, Tigris, Black Chalk, The Traveller
Past
  • Marketing/ Pr/ Events at Living It Loving It Ltd.
  • Celebrity Coordinator for Burris Neiman Associates at Joe Carer Classic
  • Assistant to CEO and Social Media Consultant for AMJ Campbell Moving at AMJ Campbell Moving
  • Intern/Assistant Event Manager for Brassaii Restaurant at Brassaii Restaraunt
  • Research Analyst and Promotions Consultant at Student Tours Scotland
Education
Connections

116 connections

Websites

Alisa Civiero's Experience

Marketing Coordinator

First Media Group Inc

Privately Held; 51-200 employees; Entertainment industry

August 2013Present (1 year 2 months) Toronto, Canada Area

- Managing the daily tasks across marketing and tech.
- Advancing digital presence for all brands and overseeing innovation of new product lines.
- Producing new/ refreshed creatives and distributing through both traditional and new media channels
- Increasing ROI and setting budgets for the fiscal year

Events, PR and Social Media Specialist

Independent Contractor

December 2011Present (2 years 10 months)

I am well versed in three media sectors: PR, Social Media and Events. I do freelancing for various companies performing each of these tasks.

- Events- I am responsible for meeting with client, securing client's vision for an event. Managing budget and co-ordinating logistical details. Overseeing the planning process and overall execution of the event.
- PR- I often write press releases, source and contact media, manage overall company messaging and serve as the celebrity/ talent contact.
- Social Media- I maintain and promote all company social media pages based on a clear strategy formed by myself and the company marketing team.

Independent Contractor- Events and PR Specialist

Assorted

January 2010Present (4 years 9 months) Toronto, ON

Planning and execution of events from start to finish, as well as providing any and all press/ PR services and needs. Past/present partnerships include Kidneticks, Student Tours Scotland, YPO, and Hageman Communications.

Freelance Brand Ambassador- Experiential Marketing

Diamond, Tigris, Black Chalk, The Traveller

January 2006Present (8 years 9 months) Toronto, ON

Overseeing brand representation via experiential marketing. Previous partnerships include Tigris, Black Chalk, The Traveller Inc, and Diamond Integrated Marketing.

Marketing/ Pr/ Events

Living It Loving It Ltd.

Privately Held; 11-50 employees; Events Services industry

July 2012December 2012 (6 months) Plymouth, United Kingdom

Managed event logistic and marketing materials such as: press releases, website content, newsletters, social media. Oversaw talent acquisition and oversaw a major festival. Assisted in the launch of a major new company brand.

Celebrity Coordinator for Burris Neiman Associates

Joe Carer Classic

March 2012August 2012 (6 months) Toronto, ON

Responsible for all celebrity activity during the 2012 Joe Carter Classic: Logistic planning, client liaison, scheduling and communication, as well as managing press and key messaging.

Assistant to CEO and Social Media Consultant for AMJ Campbell Moving

AMJ Campbell Moving

September 2011March 2012 (7 months) Mississauga, ON

Managed several marketing campaigns, assisted with event logistics, and oversaw re-branding of company materials as well as acting assistant to the CEO.

Intern/Assistant Event Manager for Brassaii Restaurant

Brassaii Restaraunt

August 2011September 2011 (2 months) Toronto, ON

Assisted the Event Management Director during the 2011 TIFF Festival. Managed venue and clientele, as well as PR aspects for Brassaii- celebrity and otherwise. Also created and circulated a staff wide newsletter.

Research Analyst and Promotions Consultant

Student Tours Scotland

August 2011August 2011 (1 month) Scotland

Alisa Civiero's Skills & Expertise

  1. Event Planning
  2. Marketing Strategy
  3. Social Media
  4. Social Networking
  5. Facebook
  6. Fundraising
  7. Event Management
  8. Social Media Marketing
  9. Newsletters
  10. Corporate Events
  11. Sponsorship
  12. Public Relations
  13. Public Speaking
  14. Relationship Marketing
  15. Press Releases
  16. Management
  17. Brand Management

Alisa Civiero's Education

Brock University

BA Honours, Popular Culture

20082011

Brock University

Bachelor of Arts, Popular culture

2007-2011]
Completed a four year honours program.; Study Abroad [2010-2011]
Completed a year abroad total

Alisa Civiero's Additional Information

Websites:
Interests:

Writing, Traveling, Event Planning, Creative Tasks

Groups and Associations:
Honors and Awards:

BA Honours degree in Popular Culture from Brock University, 2011

Contact Alisa for:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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