
Director Buzzcapture BV
Amsterdam Area, Netherlands

Director Buzzcapture BV
Amsterdam Area, Netherlands
social media
consumer generated media
user generated content
web 2.0
Word of Mouth
eWOM
online research
online buzz
social media analysis
(Online Media industry)
September 2006 — Present (2 years 11 months)
Buzzcapture monitors & analyses social media. By doing this, we give insight in online discussions about companies, brands, industry topics and competitors.
We feel the impact of social media is becoming increasingly important. By offering several tools which provide insight in sentiments, sources and influencers, we help companies to manage the online reputation and optimise their marketing efforts.
In addition to analysis and monitoring tools, Buzzcapture also offers a webcare application which enables companies to proactively engage in online conversations and take charge in managing their online reputation.
(Privately Held; 51-200 employees; Internet industry)
January 2003 — July 2006 (3 years 7 months)
(Privately Held; 51-200 employees; Internet industry)
January 2000 — December 2002 (3 years)
masters , International Relations , 1990 — 1995
web 2.0, online marketing, online research, blogs, online forums, blog research, word of mouth, Word of Mouth analysis, buzz research