
Virtual Channels and New Projects Manager at Codere SA
Madrid Area, Spain

Virtual Channels and New Projects Manager at Codere SA
Madrid Area, Spain
Starups, Reorganitations
(Privately Held; 1-10 employees; Gambling & Casinos industry)
June 2004 — June 2005 (1 year 1 month)
• Start-up; Consulting Firm Specialized in Virtual Gambling including Lotteries, Casino, Sports Betting, Promotional through Internet, Cellular, i-TV…
• More important clients; Codere, SEPI…
(Privately Held; 51-200 employees; Internet industry)
June 2001 — July 2004 (3 years 2 months)
•Law Publising Company who offers Complete Legal Services through Internet , including; information / news, data base and legal consulting. Staff 150 + 100
•Achieve a capital investment by Caja Madrid round 10 millions €
•Manage start-up to real profit in 4 years, with income near 5 millions € and 50.000 subscribers
•Lead the legal database market through Internet, pointing out legal consulting services
•Popularize and personalize the legal product; focusing on client vs product, developing scale economies, implementing new distribution channels (mass market and “quiosco”) and prize policies
•Develop a partners commercial alliance with key professional associations
•Develop an strategic commercial alliance (“white mark”) with Planeta Group
•Definition and direct supervision of the company’s general information system used to service’s control, CRM and billing
•Establish and develop the commercial area; own salespeople + task force + call center.
•Develop a Law TV (Datadiar.tv)
(Privately Held; 51-200 employees; Internet industry)
November 2000 — June 2002 (1 year 8 months)
Mass Internet Portal focused on two business lines; Loyalty Club and automatic translation systems.
• Achieve a capital investment by Bakpyme round 2 millions €.
• Develop Loyalty Club YOTUEL.COM through Internet , by means of a relational marketing system supported by “get paid” tools (MiniBarra and Intercomunicador).
• Working for six months YOTUEL Club reached 60.000 members and brokered 10.000 bank’s accounts, Portal rose to the eleven position on the Spanish ranking (Nielsen May 2001), with 29,5 millions of pages.
• Develop an automatic bi-directional translation system to be used on web pages, e-mail and instant messenger.
• Establishment and control of the American subsidiary.
• Establishment and develop of the Spanish corporate.
(Privately Held; 10,001 or more employees; Internet industry)
June 1999 — October 2000 (1 year 5 months)
Definition, develop and launch of Retevision´s Services for business market (Pymes and SOHO); connectivity and contents, under Iddeo´s umbrella.
• Technical and business integration of Servicom and Redes ISP´s bought by Retevisión, under Iddeo.
• Member of the launch’s board of Eresmas (Alehop), now Wanadoo.
• In direct charge of a twelve people’s team (product managers, information systems, web ..)
(Public Company; 10,001 or more employees; TEF; Internet industry)
July 1996 — June 1999 (3 years)
• Definition, develop and launch of Telefonica Data Spain’s AVSs for business market (Corp., Pymes and SOHO).
• Establish a real cost policy on services by means of an ABC system.
• Manage traditional electronic commerce services (EDI, EDIweb).
• Manage pymes and SOHO services; internet access, e-mail, hosting and housing.
• Definition, develop and launch of bundle services; “Infonegocio” and content and transactional area “Centro Comercial Virtual” (“Plan 1 millón de pymes”).
• In direct charge of a four people’s team.
(Privately Held; 10,001 or more employees; Publishing industry)
July 1995 — July 1996 (1 year 1 month)
• Develop a non traditional distribution policy using direct sales tools; catalog, direct mail, Internet and ´quioscos´.
• Develop institutional sales and sponsoring.
Executive Development Programme in Telecommunications Sector Management , 1997 — 1998
Executive Development Programme in Direct Marketing , 1996 — 1996
1994 — 1995
MBA , 1994 — 1995
Law , 1988 — 1993