Interactive Marketer at ARAG
Des Moines, Iowa Area
- Current
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- Interactive Marketer at ARAG
- Freelance/Owner at ABCreativity
- Past
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- Communications Director at MC Advantages
- Graphic Artist at Froehlich Communications
- Web Intern at Infigen
- Education
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- Iowa State University
- Recommended
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Adam Roorda’s Summary
Make tired brands exciting!
Adam Roorda’s Specialties:
Print design, web development, marketing strategy
Adam Roorda’s Experience
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Interactive Marketer
ARAG
(Privately Held; 51-200 employees; Insurance industry)
August 2008 — Present (1 year)
Manage new brand initiatives for interactive development.
Recommend implementation tactics for emerging social media. -
Freelance/Owner
ABCreativity
(Graphic Design industry)
July 2004 — Present (5 years 1 month)
Freelance operation, specializing in:
Print Design
Web Design
Web 2.0 Strategy -
Communications Director
MC Advantages
(Automotive industry)
July 2004 — August 2008 (4 years 2 months)
• Manage communications/catalog department. Prepare for conversion of department into motorsports-focused ad agency.
• Design creative content for catalogs, print advertising, packaging, point-of-purchase, interactive, trade show, apparel and additional collateral.
• Write and design promotions and public relations materials that are featured on dozens of international publications.
• Oversee user experience, retail sales and CMS integration of 13,000 product web site. -
Graphic Artist
Froehlich Communications
(Automotive industry)
2001 — 2004 (3 years)
• Managed and designed print and multimedia communications for Fortune 500 clients including Maytag, Fisher Controls and Prilosec.
• Maintained client relationships.
• Created and implemented communications plans for regional financial services companies, non-profit organizations and government agencies. -
Web Intern
Infigen
(Biotechnology industry)
January 2000 — December 2001 (2 years)
Developed and designed Web-based communications and education programs for private agriculture/biotechnology company.
Adam Roorda’s Education
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Iowa State University
1997 — 2001
Additional Information
Adam Roorda’s Websites:
Adam Roorda’s Interests:
Running, Wakeboarding
Adam Roorda’s Honors:
AAF President 08-09
Adam Roorda’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
