Internet Marketing Specialist at ExactTarget
Indianapolis, Indiana Area
Internet Marketing Specialist at ExactTarget
Indianapolis, Indiana Area
Creative, energetic, marketing professional that can quickly take on new web and tech platforms.
CRM applications (specifically Salesforce.com), email marketing, creative internet marketing communications, project management, event planning, social media
(Privately Held; 201-500 employees; Computer Software industry)
June 2008 — Present (7 months)
Assist in development and management of all company web-based marketing efforts, including micro-sites, landing pages, PPC, SEO, blogs and social media.
(Machinery industry)
July 2005 — June 2008 (3 years)
Salesforce.com CRM Professional Administrator - customizing the application to maximize GlasCraft's customer relationships.
Creative designing and executing of GlasCraft's email marketing campaigns to hundreds of distributors and thousands of end users.
Working with sales team to create various marketing materials to promote GlasCraft products.
(Privately Held; 1-10 employees; Information Technology and Services industry)
2004 — 2005 (1 year)
Project Manager for client, IndianaHealthCareers.com; Responsibilities included designing and implementing an e-mail marketing campaign, managing interns, and strategically marketing the IndianaHealthCareers.com web site
Coordinated the release of information for e-Practical Solutions, including press releases to the newsprint and internet media
Worked on email campaigns for Kipp Brothers, Indyclicks.com, and Coopers Sport Bowling Center using Dreamweaver and Adobe Photoshop
Developed surveys and provided analysis on the results of those surveys to assist in marketing for e-Practical Solutions, IndianaHealthCareers.com and Kipp Brothers
BA, Telecommunications, Marketing, 2000 — 2004