Steven Wood

Owner, LogicTrade

Greater Salt Lake City Area

Current
  • Print Broker - Managing Partner at LogicTrade
Past
  • Marketing and Sales Director - Partner at Team Oxygen
  • Vice President of Marketing and Sales - Utah & Colorado Market at Site Creative Network
  • Area Sales Manager at Living Scriptures Inc
Education
  • Weber State University
Connections
17 connections
Industry
Marketing and Advertising
Websites

Steven Wood’s Summary

Motivated, passionate business professional with a track record of profitable small business ownership. Extensive network of industry professionals throughout Utah, Colorado and Los Angeles Markets. Results-oriented, creative self-starter and marketing communications leader with proven success in current and new markets implementation, strategic thinking, delivering innovative concepts and results-driven messages. Flexible professional who enjoys learning new skills and quickly adapts to market growth and company structure. Expansive thinker and proactive problem solver with demonstrated ability to lead and motivate marketing and creative teams. Proven track record of business development, increasing sales, exceeding client expectations, hiring and training, and overall profitability. Ability to work with various sized budgets for clients and modify and adjust marketing strategies.

Steven Wood’s Specialties:

• Microsoft Office, Adobe Illustrator/Photoshop, Quark
• Creative Process Improvement
• Print Production
• Print Ads & Publication Design
• Brand & Identity Building
• Business Pitches & Presentations
• Overseas Print Management
• Maintaining Clientele through creative strategies
• Extensive public speaking experience
• Excellent in presenting to small and large audiences
• Effective motivator, team builder, and leader
• Ability to establish strong rapport with diverse individuals


Steven Wood’s Experience

  • Print Broker - Managing Partner

    LogicTrade

    (Printing industry)

    June 2005Present (3 years 7 months)

    • Developed Printer/Vendor relations throughout USA and Asia seeking out and qualifying printing facilities in several countries and limiting printers that met strict quality standards.

    • Led the company from a $200K annual revenue the first year to nearly $1 Million in the second year.

    • Full Responsibility for bottom-line factors, including company vision, long-range strategic planning, online/printed marketing and client satisfaction.

    • Managed key accounts from start to finish including proposal writing, flight checking, proofing, shipping logistics, customs clearance, delivery to door.

    • Consistently saved clients 30-50% on printing projects including: books, marketing collateral, annual reports, identity packages, packaging materials, decorative boxes, catalogs, and photography & fine art books.

  • Marketing and Sales Director - Partner

    Team Oxygen

    (Marketing and Advertising industry)

    November 2004July 2007 (2 years 9 months)

    • Directed a highly creative and motivated team of six individuals executing strategies in dynamic branding & identity, web design & interactive media, rich internet application development, online marketing, print design & layout, photography, film and video projects.

    • Managed numerous photoshoots including: set design, wardrobe, and model selection.

    • Skilled in and frequently assisted in advertising, graphic design and illustration.

    • Conceptualized, designed, wrote and executed responsive marketing programs that generated conversations.

    • Assisted in planning and development of several robust websites which include customized internet applications and systems. Created a highly acclaimed CRM system that has since been utilized by multiple companies to improve and streamline workflow.

    • Intefaced with top-tiered clientele with proven ability to effectively pitch and communicate creative concepts with original, compelling copy, images and direction.

  • Vice President of Marketing and Sales - Utah & Colorado Market

    Site Creative Network

    (Marketing and Advertising industry)

    April 2003June 2005 (2 years 3 months)

    • Developed a scalable business model including a unique online resource and printed publication. Implemented advertising, marketing and creative strategies through print and interactive media.


    • Analyzed individual market conditions and trends, planned expansion strategy, compared competitors activities, recommended price structure, participated in designing of marketing and sales materials.

    • Demonstrated self-motivation, creativity and initiative to achieve both personal and professional goals thus securing 70% of total client base.

    • Led the company the past 4 years in advertising/media sales in both Utah and Colorado markets with a $360K annual revenue.

    • Implemented beneficial overseas relationships with Chinese printing companies, reducing the company's production costs by 45% and increasing creative quality and production value. Managed overseas relationships beneficial for the ultimate growth and success of the company.

  • Area Sales Manager

    Living Scriptures Inc

    (Entertainment industry)

    May 2000October 2002 (2 years 6 months)

    •Traveled throughout the western U.S. gathering referrals and marketing high-end children's videos to individual households.

    • Promoted from Team to Area Manager overseeing, recruiting and hired 3-4 teams of 6-7 motivated sales representatives with over $450K revenue.

    • Managed and motivated teams that were consistently in the top 10% in company sales out of 30 or more teams.

    • Received numerous awards for accomplishing and exceeding set goals, including the prestigious "Dare to Win" award all 3 years with the company.

    • Currently still hold and retain the all time record of total summer sales.


Steven Wood’s Education

  • Weber State University

    marketing, communications, direct sales 19982001

    Activities and Societies:
    Marketing Director for the OpenHour/Convocations Department(WSUSA), Volunteered in many Clubs, Forums and Various Service Projects. Sang in the LDS Institute Choralaires.

Additional Information

Steven Wood’s Websites:


Steven Wood’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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