
Experienced e-business professional, balancing customer needs with business and technology.
Cardiff, United Kingdom

Experienced e-business professional, balancing customer needs with business and technology.
Cardiff, United Kingdom
Unique blend of business acumen with understanding of customer needs and technology solutions. Able to build and implement scalable, global customer interfaces to support brand.
Customer expereince, ethnography, mental models
E-business, e-commerce
Website globalization
Social media - blogs, wikis, RSS
Website design, usability
Front End of Innovation
Business Process Management
(Privately Held; 5001-10,000 employees; Chemicals industry)
August 2006 — Present (2 years 2 months)
Worked across company and with Senior executives to develop a framework, process and common language to manage Front End activities. Introduced Idea Campaigns and piloted Open Innovation techniques.
(Privately Held; 5001-10,000 employees; Chemicals industry)
February 1999 — September 2006 (7 years 8 months)
Lead Redesign of dowcorning.com
Worked with Adaptive Path to develop Mental Model
Developed Controlled Vocabluary
Work with Fry Inc. on visual design.
Selected and worked with Endeca for facetted classification
Lead strategy and implementation for sites in Chinese, Japanese, Korean and German.
(Privately Held; 5001-10,000 employees; Chemicals industry)
August 1995 — February 1999 (3 years 7 months)
Manager of Site Utilities and Waste Water Treatment plant.
Commissioning Engineer for Utilities and 1107 plant
(Chemicals industry)
1993 — 1995 (2 years)
(Public Company; Chemicals industry)
1990 — 1993 (3 years)
MBA, 2002 — 2005
MA, MEng, Chemical Engineering, 1986 — 1990
Outdoor sport - running, swimming Triathlons - twice completed Ironman distance triathlon (best time 11:27). Represented GB at World Age Group Champs in 2001 Surf lifesaving - qualified surf lifeguard, vice-captain of club. Surfing