Russ Holihan

Current

• Senior Partner at Weaver & Holihan, Inc.

Past

• Marketing Director at Ares Serono
• Product Director at AstraZeneca, Inc
• Marketing Director at Serono

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Education

• State University of New York College at Potsdam

Connections

15 connections

Industry

Pharmaceuticals

Websites

• My Company

Russ Holihan’s Summary

Strategic Marketing Research & Consulting by Experienced Industry Insiders

CORE COMPETENCIES INCLUDE:
Broad therapeutic area experience
Ability to recognize core business issues
Effective project design
Experienced moderating
Dependable project managment
Quality reporting including commercial implications & recommendations

Russ Holihan’s Specialties:

MOST COMMON MARKETING QUALITATIVE RESEARCH PROJECTS:
Business development/licensing project evaluations
Market landscape assessments
Buying process/market mapping
Validation of forecast assumptions
Product positioning
Product profile testing
Message testing
Detail piece assessment
Sample/trade packaging evaluation
Custom strategic issues assessment

MOST COMMON STRATEGIC CONSULTING PROJECTS
Opportunity assessments
Forecast development
Situation analysis
Strategic planning

Russ Holihan’s Experience

• Senior Partner

  Weaver & Holihan, Inc.

  (Privately Held; 11-50 employees; Pharmaceuticals industry)

  1994 — Present (14 years)

  Conduct qualitative marketing research & strategic consulting within the pharmaceuticals and biotech industries

• Marketing Director

  Ares Serono

  (Privately Held; 1001-5000 employees; Biotechnology industry)

  1992 — 1993 (1 year)

  Marketing Director for Infertility Business Unit

• Product Director

  AstraZeneca, Inc

  (Public Company; Pharmaceuticals industry)

  1981 — 1992 (11 years)

  Most recent 4 positions
  New Product Planning--CV & Oncology
  Product Manager Zoladex
  Product Manager Zestril
  Product Director--CV

• Marketing Director

  Serono

  (Pharmaceuticals industry)

  1991 — 1992 (1 year)

Russ Holihan’s Education

• State University of New York College at Potsdam

  BA, Economics, 1976 — 1980

  Activities and Societies:

  Omicron Delta Epsilon--Economics
  Economics Departmental Scholar
  Wall St. Journal Student Achievement Award
  Cum Laude

Additional Information

Russ Holihan’s Websites:

• My Company

Russ Holihan’s Honors:

2007 Inc. Magazine 5,000 Fastest Growing Privately Held Companies in America

Rated 8.9 or above for client satisfaction in each annual client survey since inception of the survey in 2002 (10-point scale with 10 = extremely satisfied and 1 = not at all satisfied)

Russ Holihan’s Contact Settings

Interested In:

• consulting offers
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch