SVP, Creative Director at Hill & Knowlton
Sydney Area, Australia
SVP, Creative Director at Hill & Knowlton
Sydney Area, Australia
Using innovations, inspirations, imagination and insights to create ideas with impact. Each day I help to inspire and challenge nearly 100 employees each day to think, dream, act and do things differently through a variety of workshops, brainstorm sessions, all-office excursions and more. It's a never-ending task but somebody has to do it :). And based on our success its working.
Marketing campaigns, product launches, social media strategies, digital campaigns, consumer technology media strategies, influencer programs, kick-ass ideas, retail promotions, etc. :)
(Public Company; 1001-5000 employees; WPPGY; Public Relations and Communications industry)
March 2007 — Present (1 year 8 months)
Providing insights, inspirations and innovations to help client teams develop and deliver ideas with impact. Work with large, multi-national companies across a variety of sectors to provide creative contribution to drive bottom-line business results. Recently developed and now lead the agency’s regional creative team – H&K APAC Ideas Lab – focused on raising the creativity bar through campaign dissections, brainstorm technique development and other activities. Since joining H&K Australia just over two years ago the agency has increased revenue by 139%, agency size by 76% and was named PR Week’s APAC PR Consultancy Of The Year in November 2007. WOOHOO!
(Public Company; 1001-5000 employees; Public Relations and Communications industry)
March 2006 — March 2007 (1 year 1 month)
Led the fastest-growing group at H&K Sydney in 2006 - nearly tripling in size in a 12-month period with regard to clients, revenue and staff. Providing overarching brand communications strategy for clients in a variety of industries including consumer goods, e-tailers, food & nutrition, automotive and consumer technology.
(Privately Held; 1001-5000 employees; Public Relations and Communications industry)
October 2000 — January 2006 (5 years 4 months)
Developed PR and marketing strategies for a broad range of clients including Motorola, adidas, Yahoo!, Boost Mobile, Sony Home Entertainment, THQ videogames and HP
(Public Company; Public Relations and Communications industry)
1997 — 1999 (2 years)
(Public Relations and Communications industry)
1993 — 1996 (3 years)
Bachelor of Arts, Business, Communications, 1992 — 1993