Owner, Second Sight Consulting
Toronto, Canada Area
Owner, Second Sight Consulting
Toronto, Canada Area
(Public Relations and Communications industry)
Currently holds this position
(Public Relations and Communications industry)
2008 — Present (less than a year)
(Public Company; 10,001 or more employees; AMD; Semiconductors industry)
March 2006 — May 2007 (1 year 3 months)
(Public Company; 501-1000 employees; OMC; Public Relations and Communications industry)
May 2001 — February 2006 (4 years 10 months)
- Serve as agency lead and main client contact for Nokia Enterprise Solutions managing cross-country team to support global and US-specific marketing and public relations initiatives
- Successes include designing and spearheading a 16-month global campaign to position Nokia top of mind with business and IT decision makers while seeking to integrate all marketing and communications teams within Enterprise Solutions (online, direct marketing, event marketing, public relations, etc.); and the global launch of Nokia Business Center, a mobile application offering (September 2005) producing 491 media hits, 10 million in circulation, and a PR value of +US$32 million
- Manage budgets of approximately US$1M/year
- General duties include writing plans, presentations, press releases, pitches, and bylined articles; securing product reviews; developing events and media tours; organizing executive speaking opportunities; and general media and analyst relations
1997 — 2001