Matt Gennone

Matt Gennone

Analytics Consultant

Greater New York City Area

Current
  • Director at Fractal Analytics
Past
  • director at NelsonHall
Education
  • West Virginia University
Connections
171 connections
Industry
Financial Services
Websites

Matt Gennone’s Summary

I enable leading companies to grow their business through increased sales and profitability based on using analytics to drive key business decisions. Have a strong track record of successful delivery to Fortune 500 companies such as Procter & Gamble, Wal-Mart, Unilever, Visa, SAP, CIGNA, Citigroup, Pepboys.

Experience in the area of Consumer Insight and Research, Marketing Mixed Modeling, CRM Analytics, Predictive Modeling, Reporting and Decision Support. Specific to the industry have provided solutions in CRM and loyalty analysis , supply chain analytics, segmentation and profiling, transaction analytics, RFM analysis, category management analytics, pricing optimization, product affinity, performance drivers, forecasting etc.

Have unique experience and insight on how to build and maintain a competitive advantage using analytics to support your business.

Matt Gennone’s Specialties:

web analytics, risk analysis, customer analytics, marketing.


Matt Gennone’s Experience

  • Director

    Fractal Analytics

    (Financial Services industry)

    2007Present (1 year)

  • director

    NelsonHall

    (Financial Services industry)

    20022007 (5 years)


Matt Gennone’s Education

  • West Virginia University


Additional Information

Matt Gennone’s Websites:

Matt Gennone’s Groups:

Jenny Verde Group

  •    DataShaping member
  •    Marketing Executives Group member
  •    Shopper Insights & Marketing Professionals member
  •    Business Intelligence & Analytics Group member
  •    Harvard Business Conferences Analytics member
  •    BPO Executives member
  •    Payment Card Industry Network member
  •    Consumer Packaged Goods Connects member
  •    CPGpeople (2600+ members) member
  •    The BPO and Offshoring Best Practices Forum member
  •    Global Analytics Network member

Matt Gennone’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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