Paul Boidy

Current

• Executive Vice President Business Development at ReachMD

Past

• Consultant at VerusMed
• CEO at The LPGroup
• Planning Director (Consultant) at Siren Interactive

6 more...

Recommended

3 people have recommended Paul

Connections

232 connections

Industry

Pharmaceuticals

Paul Boidy’s Summary

Paul Boidy has 18 years
experience in healthcare
marketing, education and
communications. He was most
recently Director of Neuroscience
Marketing at Takeda
where his responsibilities
included brand management and lifecycle planning
for a portfolio of CNS products. Paul started his
career at Searle Pharmaceuticals and held increasing
positions of responsibility there and with other
companies in sales, operations, marketing, and
strategic planning. Paul was directly involved in
the planning and launch of many successful
pharmaceutical brands. He has particular expertise in the rheumatology, urology, cardiology, psychiatry and sleep medicine specialities. His recent work
encompasses the consumer area including strategic
programs with WebMD and the professional
market where he was responsible for the creation
of partnerships with Medscape, Pri-Med, and
CME, inc. Paul has worked closely with physician
and patient associations such as the National Sleep
Foundation, the American Geriatric Society, and
the American Psychiatric Association to develop
programs dedicated to improving public health.