
CEO at E-Wise
Greater Pittsburgh Area

CEO at E-Wise
Greater Pittsburgh Area
1 more...
As CEO of E-Wise, my mission is to revolutionize the way pharmaceutical companies market to physicians and build brand awareness. We developed a highly efficient, easy to use medical information portal, specifically designed for physicians who treat patients. MyEBMsearch (EBM for Evidence Based Medicine), covers 19,000 medical journals and more than 17 million abstracts. E-Wise enables a pharmaceutical company to private label a customized version of the portal and provide it exclusively to a target group of physicians. MyEBMsearch is perfect for pharmaceutical companies to blend clinical science/physician education and branding/marketing.
I have spent 10 years in all aspects of the online information business, from licensing traditional premium content to building internet search technology companies, with industry notables Thomson, Vivisimo and Muse Global.
I am also a licensed attorney and served as counsel to the University of Pittsburgh Medical Center. I then became VP of business and legal affairs for Zoom Culture, a television production company specializing in reality TV. I am a frequent speaker at technology and e-content conferences and produce an industry video blog, planetfrankie.com.
Launching foreign companies in the United States, Content, Search, Vertical Search, Communities, eCommerce.