
Head of New Media, TBWA\ Media Arts Leader
Sultanate of Oman

Head of New Media, TBWA\ Media Arts Leader
Sultanate of Oman
“To combine aesthetics, technology, usability, effectiveness and ethics in to a single solution.”
Janne Hautamäki is one of the topmost talented and experienced multimedia creatives in the business. He started as a printer’s trainee in the late 80’s in Finnish Lapland only later to achieve the first ever executive level position in new media industry in the country.
He has gained reputation as a very skillful team player/leader who can handle pressure and still deliver. Hautamäki has been seasoned on both sides of the table, as a demanding client and as a creative professional presenting solutions.
His work has been described as being technically on the cutting edge, in the same time holding simplicity over core messages and managing subtle design in interactions.
Hautamäki has worked with a broad range of key accounts varying from automobiles, airline carriers, jewelry, beverages and fast food into telecom, insurance, government offices and several publications.
Janne is currently working as a Head of New Media, Media Arts Leader at TBWA\ZEENAH in Muscat, Sultanate of Oman.
(Privately Held; 11-50 employees; Marketing and Advertising industry)
October 2007 — Present (11 months)
Advertising and Brand Marketing Strategy Services
• Brand Strategy Development
• Account Management and Brand Stewardship
• Advertising Creative Development
• Connections Planning
(Holistic Communications Planning and Integration)
• New Product Development
• Regional and Promotional Advertising
(and Micro-Marketing)
• B2B Communications
• Broadcast Studio (TV and Radio) and Editing
• Pre-Press Studio
• Direct/Relationship Marketing Strategy
• Interactive/Digital Strategy
• Interactive/Digital Creative Production