Product Evangelist at Memeo
Greater Los Angeles Area
Product Evangelist at Memeo
Greater Los Angeles Area
(Privately Held; 11-50 employees; Computer Software industry)
August 2008 — Present (3 months)
(Public Company; 1001-5000 employees; QSFT; Computer Software industry)
January 2008 — August 2008 (8 months)
Manage community outreach, public relations and analyst relations for SQL Server products. Responsibilities include duties listed in previous position and those listed below:
- Research and qualify user group opportunities, arrange for user group speakers and training seminars for SQL Server professionals.
- Manage budget of $80K for PR activities, user groups and expert road shows.
- Oversaw the design and coordinated media kits for press and analyst contacts, included original USB design, t-shirts, bags and company information.
- Coordinate with members of Quest’s Assoc. of SQL Server Experts, arrange for speaking and byline opportunities and commission white papers and tech briefs as needed.
- Research and implement “new media” opportunities; focus on utilizing bloggers, online communities, podcasts, webcasts, etc.
- Keep up list of award opportunities, review and submit applications.
- Maintain list of speaking opportunities, review and submit speakers’ abstracts.
(Public Company; 1001-5000 employees; QSFT; Computer Software industry)
April 2006 — August 2008 (2 years 5 months)
Managed Public/Analyst Relations for 40+ products spanning SQL Server, DB2, Oracle, Sybase and MySQL. Responsibilities included:
-Author news releases to targeted media for maximum coverage. Received coverage from CBS, InfoWorld, SQL Server Magazine, TechTarget.
-Craft pitches regarding company products for product reviews. Received coverage in InfoWorld, SQL Server Magazine, SD Times, DatabaseJournal.com.
-Present abstracts to technical and vertical magazines for publication, articles were placed in z/Journal, SearchOracle.com, ITmanagement.com, etc.
-Created concepts for the redesign of the public relations portion of the Quest website (www.quest.com/newsroom), oversaw the completion of the project and currently edit as needed.
-Arrange & manage meetings between executives & editors/analysts & facilitate meetings with media at tradeshows such as Oracle OpenWorld, Microsoft’s TechEd, PASS, IBM-IOD, Collaborate etc.
-Recognized as Employee of the Month – September 2006.
(Privately Held; 201-500 employees; Computer Software industry)
June 2005 — March 2006 (10 months)
Assisted in Public Relations for 5 products spanning Java, C/C++, SOA, Web Services and .Net. Responsibilities included:
Presented abstracts to technical magazines for publication, articles were placed in Dr Dobb’s Journal, Web Services Magazine, Java Developer’s Journal, etc.
Distributed news releases to appropriate media
Maintained up-to-date lists of editorial contacts and identified editorial opportunities using editorial calendars
Tracked all media coverage of Parasoft and major competitors
Arranged and moderated meetings between Parasoft executives and editors
Compiled important internal company information weekly and distributed internal newsletter
(Privately Held; 1-10 employees; Fine Art industry)
May 2004 — August 2004 (4 months)
Authored press releases and public service announcements
Aided in outreach programs to the community
Organized monthly and yearly visitor profiles for statistical trends and descriptive variables
(Privately Held; 1001-5000 employees; Information Technology and Services industry)
2002 — 2003 (1 year)
MA, Communication, 2003 — 2005
BS, Communication, 1999 — 2002
HS Degree, General, 1998 — 1999