Chief Marketing Officer and President, VividContext Practice at commonwealth Creative Associates
Greater Boston Area
- Current
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- Chief Marketing Officer and President, VividContext Practice at Commonwealth Creative Associates
- President at American Marketing Association
- Past
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- Founder at VividContext
- President Elect & Executive Committee Chairman at American Marketing Association, Boston Chapter
- President at Embarc, Inc.
- Founder at Tree Frog Productions
- Director Internet Services at Advanced Business Technologies
- Director Internet Services at The Creative Group
- Web Developer and Graphic Designer at Thoroughbred Sports Network
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Myles Bristowe’s Summary
Myles Bristowe is the chairman of the Executive Committee and President of the Boston Chapter of the American Marketing Association. Myles offers more than 14 years of marketing experience working with a broad range of companies, from small agencies to large enterprise. Mr. Bristowe has co-founded a half dozen Website development and design agencies and served in various executive leadership and principal positions.
As founder of VividContext, a Boston area Internet marketing consulting agency, Myles draws from many years of specialized expertise in user interface design, search engine marketing, Web 2.0 and Social Media strategy services to provide thought leadership for clients wishing to build an online community around their corporate brand.
Through a long standing strategic alliance of nearly a decade, Myles continues to serve as Chief Digital Marketing Strategist for Commonwealth Creative Associates, a mid-size PR, Advertising and Marketing agency in Framingham, MA which greatly extends the capability and capacity of both firms.
Some clients in Myles' interface design portfolio include: Akamai, Biogen Idec, Edgewater Technology, GE Healthcare, Greg Norman, New England Patriots, MBTA, Boston Food Bank, Intellicare, Kryptonite Lock, Lifeline Systems Phillips, Nike | Bauer, Pastene, Phase Forward, PHT Corp, Ralph Lauren Footwear, Reebok, Rockport, Simplex, Tyssen Elevator, Visiting Nurse Association of America, WebMD and WebDental.
Myles Bristowe’s Specialties:
Marketing Strategy, Online community consulting, Social Media and Web 2.0 development, Search Engine Optimization, Lead Generation, Customer Relationship Management, Pay-Per-Click and Pay-Per-Action Campaign management, Internet strategy, Website design, Website development and Internet marketing.
Myles Bristowe’s Experience
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Chief Marketing Officer and President, VividContext Practice
Commonwealth Creative Associates
(Privately Held; 11-50 employees; Public Relations and Communications industry)
October 2008 — Present (3 months)
As CMO, Myles is responsible for the positioning and messaging for the agency. As president of the new VividContext practice, he is expanding the digital and interactive services for the firm, which is the fastest growing area in the company. Myles founded VividContext in 2006, which has evolved into a proprietary approach to unified marketing. Myles' approach to unified marketing integrates the full range of marketing disciplines to cohesively support a client's core objectives and leverages the power of digital media by integrating it with all marketing and public relations initiatives.
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President
American Marketing Association
(Non-Profit; 51-200 employees; Marketing and Advertising industry)
July 2008 — Present (6 months)
The American Marketing Association is the largest professional association for marketers in Boston and our Chapter is the 3rd largest in North America.
OUR PROMISES:
Our PROGRAMMING will be the hottest ticket in Boston for Marketers, Sponsors and Speakers
MEMBERSHIP will be sought after and a baseline requirements to call yourself a "Marketer" in Boston
VOLUNTEERING will be a rewarding privilege and the best "job" you ever had for your career
As president, it is my personal commitment to the more than 50 volunteers on my team in Boston, that they each get much more than they put into their participation as a volunteer. -
Founder
VividContext
(Information Technology and Services industry)
June 2006 — October 2008 (2 years 5 months)
The mission of VividContext is to integrate digital marketing tactics with traditional marketing campaigns and to deliver specifically measured business results for clients in every engagement.
VividContext was founded by Internet Strategist, Myles Bristowe. For more than a decade, Myles has designed hundreds of corporate Web sites and developed Web strategies for leading brands in the life sciences, financial, high-tech, consumer products and manufacturing industries. -
President Elect & Executive Committee Chairman
American Marketing Association, Boston Chapter
(Non-Profit; 51-200 employees; Marketing and Advertising industry)
November 2006 — July 2008 (1 year 9 months)
In November 2006, Myles co-founded the Executive Committee and serves as chairman. The intention of the Executive Committee is to provide support for the success of all other committees. Recently elected as president-elect, Myles assists the president in chapter management until July of 2008, when he will automatically assume the role as president of the Boston chapter.
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President
Embarc, Inc.
(Privately Held; 11-50 employees; Information Services industry)
December 2003 — June 2006 (2 years 7 months)
Embarc was a Website execution and development company located in Newton, MA. I joined the company in 2003 as creative director and later served as President of the agency. During my tenure, we restructured the company, realigned our resources and within the next year and a half, the company was acquired by another agency.
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Founder
Tree Frog Productions
(Privately Held; 1-10 employees; Information Services industry)
November 1998 — December 2003 (5 years 2 months)
Upon the successful merger of ABT, Myles chose to move closer to Boston and advance his Interface Design career. After a brief Web design contract in a dotcom start-up called, LifeSimple, Myles began seeking his next engagement, but this time set out interviewing at some large corporations in Boston and New York. These were some crazy times indeed for any professional that already had 4 or 5 years of Web experience!
When I walked into an interview, many companies already had contracts and signing bonuses waiting for me to sign when I arrived. Within two weeks time, I had accumulated a short list of about 10 job offers to consider. Not certain of which opportunity to accept, a colleague recommended that I start a new business and ask each of these companies if they would consider being clients. I did and 8 out of the 10 said, "yes". So we formed Tree Frog Productions that day. -
Director Internet Services
Advanced Business Technologies
(Privately Held; 1-10 employees; Information Technology and Services industry)
1996 — 1998 (2 years)
I was still designing the Websites from Kentucky and my friends at ABT were hosting them for us. One very late night while uploading files to their server, the founder of ABT asked me if I would consider moving back home to create a Website division from the ground up for him. Within a few weeks, my bags were packed and we were on our way back home.
While I was Director of Internet Services for ABT, we created a new content management system, which was my first Internet application interface design project and product branding project. We did quite well with it actually and I still apply the usability principles I learned while creating the EasyWeb product suite. Our little company grew from 3 people in a basement to a company of 10 in an office next door to the Chamber of Commerce. -
Director Internet Services
The Creative Group
(Public Company; 1-10 employees; Information Services industry)
1995 — 1996 (1 year)
As Director of Internet Services, I created the new Website design department for the firm. Our clients included, Trane Air Conditioning, 1996 Olympic Games, Lexmark and The Salvation Army
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Web Developer and Graphic Designer
Thoroughbred Sports Network
(Privately Held; 51-200 employees; Sports industry)
1994 — 1996 (2 years)
I was responsible for creating the interface for the company's first series of websites. These were the early days of text-based browsers... until Netscape was first released. Our site was among the very first to use realtime data feeds, real audio, credit card processing and personalization.
Additional Information
Myles Bristowe’s Websites:
Myles Bristowe’s Interests:
Building Web Communities Getting business results from Social Media Using Web 2.0 technology within corporations Building User Reputation systems to generate and reward user loyalty Creating Recommender systems "people who liked this book also liked this one" Using Rating systems to encourage more user generated content I love the Boston Red Sox and seeing the Yankees struggle I love the Boston Celtics and this year they will be great again I love the Boston Bruins... umm. I love the New England Patriots as they continue to dominate
Myles Bristowe’s Groups:
Boston Chapter of the American Marketing Association:
Vice President of Internet Services 2006 - 2007
Chairman, Executive Committee 2006 - current
President Elect 2007 - current
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AMA Boston Marketers -
Marketing Research Association -
2nd Instinct Marketing Network
Myles Bristowe’s Honors:
MITX Award (Massachusetts Innovation & Technology Exchange)
Various Web Marketing Awards
Myles Bristowe’s Contact Settings
Interested In:
- consulting offers
- new ventures
- expertise requests
- business deals
- reference requests
- getting back in touch
