Elmari Swart

Current

• Owner, Author at Cheviot Publishing
• Owner, Winemaker at Cheviot Winery

Past

• Marketing Manager at FS Smit & Co
• Technical Assistant at Stellenbosch University

Education

• Stellenbosch University/Universiteit Stellenbosch
• Cape Wine Academy
• SA Wine and Spirits Board

• VVL - South Africa
• SA Wine and Spirits Board
• VVL - Australia
• VVL - France
• VVL - New Zealand
• Stellenbosch University/Universiteit Stellenbosch

see less...

6 more...

Connections

50 connections

Industry

Wine and Spirits

Websites

• Cheviot Publishing
• The Cheviot Winery
• My Blog

Elmari Swart’s Summary

I am an entrepreneur with vision, passion and ability to bring new ideas to life.
In my wine career I have combined professional knowledge with extensive local and international travel to culminate in a M.Sc. Oenology degree as well as winemaking ventures in France, Australia and South Africa. I am actively involved in the wine industry with wine-related research, wine judging and education.

My flair for creative expression and adventurous spirit was the driving force behind starting my own businesses. My company, Cheviot Publishing, specialises in researching and publishing books in niche markets. We create revolutionary concepts by expanding existing knowledge and incorporating new technology.
The boutique winery is dedicated to the production of small quantities of terroir wine which reflect their source vineyards and express vintages. Our winemaking philosophy has three guiding principles: Quality, Purity and Authenticity.

Elmari Swart’s Specialties:

Entrepreneurship, project management, networking, creating & bringing new ideas to life, winemaking & marketing

Elmari Swart’s Experience

• Owner, Author

  Cheviot Publishing

  (Privately Held; 1-10 employees; Wine and Spirits industry)

  October 2004 — Present (4 years 3 months)

  Heading SA's new premier boutique publisher. Research, analysis and publishing. Locational photography, in-house studio & photo library. GPS mapping.

• Owner, Winemaker

  Cheviot Winery

  (Privately Held; 1-10 employees; Wine and Spirits industry)

  March 2004 — Present (4 years 10 months)

  Boutique winery, specialising in terroir wines. Furthering the knowledge on wine and allied subjects. Wine tastings & training.

• Marketing Manager

  FS Smit & Co

  (Privately Held; 1-10 employees; Wine and Spirits industry)

  November 2002 — August 2004 (1 year 10 months)

  Brand development, sales strategy. Management of existing clients and generating new client base. QC.

• Technical Assistant

  Stellenbosch University

  (Educational Institution; 10,001 or more employees; Wine and Spirits industry)

  January 2002 — October 2002 (10 months)

  Managing operations of experimental wine cellar and vinotique, training of students.

Elmari Swart’s Education

• Stellenbosch University/Universiteit Stellenbosch

  M.Sc, Oenology, 2001 — 2004

  Only the 2nd female in SA to achieve this prestigious academic rank

• Cape Wine Academy

  Diploma, Oenology, viticulture, 1999 — 2003

• SA Wine and Spirits Board

  Wine judge, Technical wine evalution, 2002 — 2002

  Accreditation to judge wines for competitions & certification

• VVL - South Africa

  Oenology, viticulture 2001 — 2001

  New World production, terroir, cultivar selection, production strategy.

• SA Wine and Spirits Board

  IPW, Integrated wine production, 2000 — 2000

  Wine production with consideration for biodiversity, sustainability and environmentally friendly practices.

• VVL - Australia

  Oenology, viticulture 2000 — 2000

  Barossa, Claire, McLaren: New World prouction, terroir, boutique & mass production.

• VVL - France

  Oenology, viticulture 2000 — 2000

  Burgundy, Champagne & Alsace: Old World production, wine aging, cellar design.

• VVL - New Zealand

  Oenology, viticulture 2000 — 2000

  New World production, terroir, cultivar selection, production strategy.

• Stellenbosch University/Universiteit Stellenbosch

  B.Sc, Oenology & Viticulture, 1997 — 2000

Additional Information

Elmari Swart’s Websites:

• Cheviot Publishing
• The Cheviot Winery
• My Blog

Elmari Swart’s Interests:

Travel, cooking, espresso & chocolate, photography, bonsai art, literature, music, sport

Elmari Swart’s Groups:

Garagiste association of South Africa
Roediger Agencies International Wine Club
South African National Wine Show Association
Integrated Wine Production
DMW
Business Woman Association

•    GrapeRadio (Wine Talk) Listeners Group

Elmari Swart’s Honors:

Winner: Leading Women Entrepreneurs of the World "Take the next step" 2007
Winner: Best Book on New World Wines in English 2006 (Gourmand Awards, Europe)
Winner: World's Best Book on New World Wines (Gourmand, Europe)
Contender: Louis Roederer International Wine Writers Award - 2007 (France)
Contender: Le Cordon Bleu World Food Media Awards - 2007 (Australia)
Published international wine magazine: Unfiltered 2001, 2003 (Germany)
Published international wine magazine: Selection 2003 (Germany)
Keynote speaker: SANW annual general meeting - 2004 (SA)
Guest speaker: Alcohol Rehabilitation Centre - 2006 (SA)
Guest speaker: SAfm Literature Review - 2006 (SA)
Guest speaker: E.TV Morning Edition - 2006 (SA)
Guest speaker: Cape Talk Radio - 2007 (SA)

Elmari Swart’s Contact Settings

Interested In:

• new ventures
• expertise requests
• business deals
• getting back in touch