Kanishka Surana

Non-Executive Director at Web Persuasion

Greater New York City Area

Current
Past
  • Non-Executive Director at Web Persuasion
  • Consultant at Omniture
  • Best Practices WebSideStory at WebSideStory
Education
  • New York University
  • University of California, San Diego
Connections
330 connections
Industry
Research

Kanishka Surana’s Summary

I have been researching and evangelizing analytics and strategy/process adoption to help organizations become data driven entities.

Kanishka Surana’s Specialties:

Planning and Process Definition, Digital Analytics, SEO/SEM, Multivariate Analysis and its applications in Optimization and Predictive Analysis, Behavioral Targeting, Agile Web Analytics Implementation and Data Integration, Data Modeling, KPI Defintion, Analytics Reporting, Relationship Management,Business Development, Contract Negotiation, Project Management.


Kanishka Surana’s Experience

  • Analytics

    Gerson Lehrman Group

    (Privately Held; Financial Services industry)

    October 2007Present (1 year 4 months)

  • Senior Manager, Analytics

    ZAAZ, Inc.

    (Internet industry)

    2006Present (3 years)


Additional Information

Kanishka Surana’s Groups:

Omniture

  •    Mobile Advertising & Marketing
  •    AWA - Advanced Web Analytics (+1000 Web Analytics members)
  •    UCSD Alumni
  •    Web Analytics Professionals (+3000 web analytics members) Join now!
  •    CHICAGO 2016 Olympic Games Supporters
  •    Omniture Certified Professionals
  •    Predictive Analytics World

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