Manager, Channel Promotions at Sirius Canada Inc.
Toronto, Canada Area
- Current
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- Manager, Channel Promotions at Sirius Canada Inc.
- Owner at Ramsey Blacklock Photography (Sole Proprietorship)
- Past
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- Marketing Communications Manager at Panorama Software
- Trade Marketing Manager at TELUS Mobility
- Channel Care Team Manager at Clearnet / TELUS Mobility
- Education
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- McGill University
- Recommended
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1 person has recommended Ramsey - Connections
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49
connections
- Industry
- Telecommunications
- Websites
Ramsey Blacklock’s Summary
Marketing professional with expertise in Marketing Communications and B2B Marketing. Direct experience with enterprise software and wireless communications. Several years of working closely with advertising and design agencies, and building company brands in the marketplace.
Ramsey Blacklock’s Specialties:
Branding and Identity
Graphic Design
Photography
Marketing Communications
Direct Mail
Event Planning & Execution
Ramsey Blacklock’s Experience
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Marketing Communications Manager
Panorama Software
(Privately Held; Computer Software industry)
December 2004 — August 2006 (1 year 9 months)
•Manage the company brand and website, including advertising, marketing communications and all customer facing materials
•Design and execute advertising and marketing campaigns (print & web)
•Launched new corporate website, designed to represent the company’s growth in the marketplace
•Develop and execute integrated marketing programs across multiple channels, including online marketing, direct mail and email campaigns, events and trade shows, and advertising and promotions.
•Develop targeted B2B marketing campaigns, with partners for the North American market, targeted at enterprise organizations
•Develop event plans that ensure brand, messaging and company awareness goals are met
•Design and develop enterprise sales tools for direct sales team to support sales initiatives
•Produce collateral for global markets designed to enhance the company’s visibility in the marketplace
•Manage communication and launch plans for new products in the marketplace
•Manage agency relationships -
Trade Marketing Manager
TELUS Mobility
(Public Company; 10,001 or more employees; T.A; Telecommunications industry)
2000 — 2002 (2 years)
•Events Manager for national sales team events resulting in successful launch of quarterly promotions and incentives; managing budget of over $1,000,000
•Maintained relationships with clients, suppliers and agencies
•Designed and developed sales incentive programs and sales tools for national B2B dealers resulting in TELUS Mobility reaching its subscriber targets quarter over quarter
•Partnered with internal teams including Marketing Communications, Brand, Product Development and Mobile Data as well as external suppliers and clients
•Ensured brand integrity at all TELUS Mobility events
•Built relationships with key suppliers and dealership locations creating a greater market presence
•Managed collateral distribution budget and relationship
•Handled all aspects of collateral production
•Launched new handsets to dealer and retail channel, including promotions and supporting communication, resulting in successful launches at over 1000 national outlets -
Channel Care Team Manager
Clearnet / TELUS Mobility
(Public Company; 10,001 or more employees; T.A; Telecommunications industry)
October 1999 — November 2000 (1 year 2 months)
•Managed a team of Channel Care Specialists in a call centre environment, supporting dealer channel
•Assisted the successful transition of the Dealer Care team from Channel Marketing to Client Care thus improving the level of support provided to Clearnet’s/TELUS Mobility’s channel partners
•Designed and developed intranet site and support tools, leading to call efficiency and higher quality support for our channel partners
Ramsey Blacklock’s Education
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McGill University
B. Com, Marketing, International Business, 1993 — 1997
