Sherry Heyl

Current

Chief Strategy Officer at Concept Hub, Inc (formerly What a Concept!)

Past

Recruiting Manager at Robert Half Technology
Senior Account Manager at EventStreams
Account Executive at New Horizons Computer Learning Center

Owner at Technical Advancement Group
Senior Recruiter / Supervisor at DMSR (a Division of MAGIC)

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Education

Florida State University
Broward Community College

Recommended

30 people have recommended Sherry

Connections

500+ connections

Industry

Online Media

Websites

Sherry Heyl’s Summary

Sherry Heyl is the Chief Strategy Officer at Concept Hub, Inc.

Sherry Heyl is the Chief Strategy Officer for Concept Hub (formerly What a Concept!), the first social media agency in the Southeast. Her responsibilities include business development and collaborating with clients to develop online communities of raving fans by integrating streaming video, blogs, podcasts, RSS, and virtual worlds into communication plans for B2B, B2C, Non-profit and Higher Education organizations. Sherry has been recognized as a thought leader in social and collaborative technologies and trends through invitations to speak for many varied associations, conferences, and private events.

Sherry was a key organizer of SoCon07, the first Social Media un-conference in Metro Atlanta and on the planning committee for SoCon08. Sherry is the Chair of the Technology Association of GA Enterprise 2.0 Society, on the Interim Board of Directors for the Social Media Club and on the National Advisory Board for KSU Communication Department. Sherry is a graduate of Florida State University with undergraduate degrees in Marketing and Creative Writing.

Sherry Heyl’s Specialties:

Awareness Reports:
Internal Communications Analysis
Online Market Intelligence
Online Competitive Analysis
Online Communication Trends
Ongoing Monitoring Reports

Training:
Workshops
Kick-Off Training
Classroom Training
Online Training
Train the Trainer Programs
Un-Conference Planning

Online Community Management:
Creative Briefs
Ambassador Program
Online Street Teams
Online/Offline Event Planning

Sherry Heyl’s Experience

Chief Strategy Officer

Concept Hub, Inc (formerly What a Concept!)

(Internet industry)

October 2005 — Present (3 years 3 months)

Concept Hub, Inc - A Full Service Social Media Agency

Concept Hub, Inc (formerly What a Concept!) is the premier social media agency in the Southeast positioned to leverage online tools and social networks to empower our clients to stay connected and collaborate with their growing and evolving audience and influencers.
Together we journey through the process of content creation, strategic positioning and targeted interaction.
Recruiting Manager

Robert Half Technology

(Public Company; Staffing and Recruiting industry)

July 2005 — September 2005 (3 months)

Recruited candidates through referrals, networking, advanced internet searches, advertising and job boards.
Presented candidate's skills and abilities to clients and prospects.
Wrote article "Technology Redefines the Roles of Sales and Advertising" to promote panel sponsored by Robert Half Technology.
Senior Account Manager

EventStreams

(Privately Held; 1-10 employees; Online Media industry)

December 2004 — June 2005 (7 months)

I was responsible for bringing in new business.
Managed existing client accounts which included understanding the goals and scope of each project and collaborating with the production team throughout the project.
Consulted with clients on business trends within streaming media and the advantages and ROI for using streaming media as a communication tool.
Collaborated with clients in developing creative solutions for their communication goals, as well as assisted in developing scripts.
Created case studies that highlighted the success of using streaming video as a strategic communication tool.
Presented to approximately 200 guests as the keynote speaker for the Project Management Institute’s monthly dinner meeting. Topic: “Streamline Communications through Streaming Media."
Wrote and co-wrote articles for TechLINK’s community publishing.
Account Executive

New Horizons Computer Learning Center

(Public Company; Professional Training & Coaching industry)

September 2002 — December 2004 (2 years 4 months)

Conducted needs analysis through an understanding of the client’s business direction or current project. Specifically partnered with the Enterprise Account Manager to manage Fortune 100 accounts.
Demonstrated the advantages of tracking and enhancing training efforts through New Horizons’ Learning Portal, The Integrated Learning Manager, to Senior Managers and decision makers of all levels.
Represented New Horizons’ products and services at networking events and tradeshows.
Consulted with clients on their Microsoft benefits and the advantages of working with a Microsoft Gold Partner.
Consistently recognized as a top producer.
Owner

Technical Advancement Group

(Professional Training & Coaching industry)

March 2002 — September 2002 (7 months)

The idea for Technical Advancement Group developed from the growing need for job seekers to enhance their interviewing and resume writing skills in a tough job market.
Authored a comprehensive job search manual titled “Job Search Strategies from the Trenches."
Lectured on a variety of topics related to job search strategies to groups of up to 30 participants. These lectures were featured on Fulton Government Television and in the Alpharetta Neighborhood Newspaper.
Consulted with individual clients on Resume Writing, Interviewing Skills, and Marketing Techniques.
Guest speaker at the Project Management Institute to “How to Leverage Project Management Skills in a Job Search."
Senior Recruiter / Supervisor

DMSR (a Division of MAGIC)

(Public Company; 51-200 employees; Staffing and Recruiting industry)

September 1998 — March 2002 (3 years 7 months)

Monitored statistics, sales techniques, and overall performance of 12 recruiters.
Provided guidance on sourcing new companies and making successful matches of candidates and jobs.
Led training meetings to new and veteran recruiters.
Guest speaker at Emory University’s Alumni Career night “Growth Industries in Today’s Economy."

Negotiated fees, guarantee periods, payment options and salaries.
Recruited candidates through referrals, networking, advanced internet searches, advertising and job boards.
Awards
Eagle Award in March 1999 for leading the District in “Employer In Office” and May 1999 for leadership and mentoring new recruiters. Received District Counselor of the Month in June 1999 and August 1999 for highest overall production among 3 agencies. Ranked in the top 10% for production nationwide for 6 consecutive months in 2000. Received Peer Evaluated Teamwork Award in August 1999, February 2000, May 2000, June 2000 and August 2001

Sherry Heyl’s Education

Florida State University

Bachelors, English, Creative Writing and Business, Marketing (double major), 1996 — 1998

In 1998 I wrote the curriculum for a Directed Individual Study on Building a Virtual Business that focused on the growing trend of doing business online.
Broward Community College

AA, History and Secondary Ed, 1990 — 1993

Additional Information

Sherry Heyl’s Websites:

Sherry Heyl’s Interests:

Writing, Music, Technology, Social Networks, Public Speaking, and Interesting People

Sherry Heyl’s Groups:

Atlanta Electronic Commerce Forum, Board Member
National Advisory Board for KSU Communication Department
Technology Association of Georgia, Member
President of the Enterprise 2.0 TAG Society

Co-Chair of SoCon07 - Connect Because You Can!