Creative Services, Integrated Marketing, Corporate Communications
Melbourne, Florida Area
- Current
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- Director of Marketing at Community Greenhouse Foundation
- President at Longbow
- Past
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- President at EricArt
- VP Marketing at Emerson SG
- Creative Services at XL Vision
- Marketing Communications Manager at Presideo
- Creative Director at Mendez Foundation
- Creative Director at Colorvision
- Education
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- University of Central Florida
- Recommended
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5 people have recommended Eric - Connections
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90
connections
- Industry
- Marketing and Advertising
- Websites
Eric Needle’s Summary
Eric has over sixteen years of experience getting your message and brand out to the wider world.
Experience includes ties to the venture capital/tech incubator world, where he's been instrumental in first stage identity to building the market for products and services in a variety of industries. As a team member he brings the understanding and resources of an ad and public relations agency. From Investor relations to trade strategy, money pitches to sales decks, Eric can revolutionize and energize your sales and outreach.
Eric is self-motivated, action orientated, and high energy. Passionate about sustainability, green solutions and alternative energy, he's helped raise awareness, build community and is a fire starter, motivating and inspiring others to top performance. If you need a captain to rally the troops or a voice in the wilderness to create excitement around your market niche, then you've found him.
A team builder, Eric has built loyal, self-sustaining, cross-functional teams and personally relates to people at all levels, fostering and mentoring relationships.
With a career covering all aspects of marketing, graphic design and communications, his experience includes years as a corporate team player -- and the knowledge and drive it takes to run his own firm.
Eric seeks a position where he can focus all his energy, talent and connections with a single purpose. He seeks an organization that can change the world with its ingenuity, perseverance and initiative.
PS - Contact Eric at 321.693.6314 or email e@longbow.net
Eric Needle’s Specialties:
Leadership, branding, identity, image, integrated marketing, communications, business development, strategic communications, internet, blog, writing, graphic design, web development
Eric Needle’s Experience
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Director of Marketing
Community Greenhouse Foundation
(Non-Profit; 1-10 employees; Non-Profit Organization Management industry)
April 2003 — Present (5 years 4 months)
The Community Greenhouse Foundation works as a green building facilitator. My role is to create awareness about sustainability, provide marketing and project identity, and manage news and public relations.
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President
Longbow
(Privately Held; 1-10 employees; Marketing and Advertising industry)
January 2003 — Present (5 years 7 months)
Longbow provides marketing and communications services. We help you see the big picture, then deploy creative services for your marketing, sales and presentation needs. Longbow serves corporate and NGO clients and excels at identity, branding and messaging. Six service areas tie together to create marketing plans, allowing the client to deploy tactical solutions, like advertising and pr campaigns, that work to achieve goals, not just fill an immediate, perceived need. We prove ourselves with every project and work to be a valued partner and resource.
>>> Visit Longbow.net -
President
EricArt
(Privately Held; Myself Only; Graphic Design industry)
March 1998 — December 2002 (4 years 10 months)
EricArt is a design and illustration studio. Originally a freelance vehicle, EricArt.com became the company and served many corporate clients with distinction. Focused on identity, design and illustration, the brand survives to show several portfolios and acts as a specialized storefront to those seeking design services. As we evolved, Longbow was created to show our broader expertise in marketing and communications.
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VP Marketing
Emerson SG
(Privately Held; 1-10 employees; Hospital & Health Care industry)
June 2001 — June 2002 (1 year 1 month)
Emerson Strategic Group provides compliance solutions to the healthcare industry, with expertise in HIPAA and legislative issues effecting healthcare and how it managed electronic documents. As VP of Marketing, Eric forged Emerson's strategic vision and touched every stage of the business. Eric is the architect behind Emerson's identity campaign and is instrumental in the creation and production of the HIPAAWise product suite and ESG's internet presence and marketing. ESG was acquired in 2005.
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Creative Services
XL Vision
(Public Company; 11-50 employees; Venture Capital & Private Equity industry)
1998 — 2001 (3 years)
XL Vision created new tech companies. I began at start-up, Presideo as Marketing Manager and quickly proved myself to the five companies on our campus. As projects crossed my desk, we in-housed design and production, improving quality of service, time to market, while slashing costs. I founded the Creative Services department and we provided identity, mar/com, internet, presentation, promotion and IR services to our five companies. In 2000 we were aquired by VC, VennWorks (Richard Morgan), and in short order, my team consolidated all these services under one roof, serving seven additional companies and the two parents.
My firm, Longbow, still serves senior execs in the reformed XL TechGroup and Amphion Innovations, and several of its new ventures. -
Marketing Communications Manager
Presideo
(Privately Held; 11-50 employees; Computer & Network Security industry)
December 1998 — February 2000 (1 year 3 months)
An XL Vision incubated company, Integrated Visions, later renamed,Presideo, protected healthcare transactions through solutions that included biometrics, single sign-on and Internet-driven systems. As Marketing and Communications Manager, Eric built public Internet and private intranets to support promotion and development. He created early stage identity and emerging product identity and collateral, managed news and supported Sales through presentations, advertising and marketing.
Eric oversaw designers, developers and marketing staff, managed agencies and brought many projects in-house. Parent company XL Vision assigned projects for all of the partner companies located on our campus and eventually tapped Eric to lead a broader department within the network, forming the Creative Services team. -
Creative Director
Mendez Foundation
(Non-Profit; 11-50 employees; Program Development industry)
March 1998 — December 1998 (10 months)
The Mendez Foundation is a not for profit organization nationally recognized as a leader in drug and violence prevention education for children and wellness programs. Eric came to the foundation in time of crisis, streamlined and in-sourced creative production and restructured vendor relationships. This resulted in vastly improved quality, while decreasing time to market and realized substantial production and cost savings.
• Directed product design from concept through production
• Oversaw all print and prepress, vendor management
• Managed projects, artists and designers
• Initiated Internet strategy and implementation -
Creative Director
Colorvision
(Privately Held; 11-50 employees; Retail industry)
August 1992 — March 1998 (5 years 8 months)
Colorvision produces entertainment portraiture nationally in theme parks and upscale locations. I managed artists to create all product, from prototype through production and distribution to retail locations.
• Corporate identity and promotion
• Direction over the entire product portfolio
• Manage artists, designers and vendors
• Corporate and product marketing and promotion
• Image sourcing and product licensing
• R&D digital cameras, software/hardware, dye sublimation printing
• Direct and perform photo shoots, digital and 35mm.
Highlights include working with entertainment licensors, such as Disney, Universal, moviemakers Lucasfilms, Sony, magazine publishers, venues Hard Rock Cafe, Planet Hollywood, casinos and theme parks.
Additional Information
Eric Needle’s Websites:
Eric Needle’s Interests:
I relate with big picture thinking; Everything we do effects the future of our business, our relationships. Interests include marketing, branding, social networking and psychology. Areas of focus include: communications, new media, smart growth, sustainability, and community building. We've created several internet publications that promote community and build bridges, including GreenOrlando.com and GreenFtLauderdale.com.
Eric Needle’s Groups:
• Community Greenhouse Foundation, Director of Marketing
• Tourette's Syndrome Association, Florida, Board of Directors
• Children's Home Society, Board of Advisors, Community Awareness and Legislative Advocacy Chair
• 211Brevard, Board of Directors, communications supporter
• Boy Scouts of America, pack committee chair, webelos leader
• United Way of Brevard, communications supporter
• First United Methodist Church of Melbourne, Communications Task Force
• Space Coast Advertising Fed, board of directors, communications, internet chair
• Blue Earth Society, President
• Publish GreenOrlando.com and GreenBrevard.com
• Publish GreenFtLauderdale.com
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Forbes.com Entrepreneurs member
Eric Needle’s Honors:
Eric has founded and managed six Florida corporations since 1994 and participates in several entrepreneurial ventures.
Awards include Gold and Silver Addy's, Judges' Choice Award from Space Coast Advertising Federation, FPRA Image and Judges' Award.
Eric Needle’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- expertise requests
- business deals
- reference requests
- getting back in touch
