Co-founder of Nononina (Alltop and Truemors)
San Francisco Bay Area
- Current
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- Co-founder at Nononina
- Advisor at Doba
- Co-founder at Alltop
- Advisor at Feed Management Systems
- Advisor at Visible Measures
- Advisor at Jajah
- Advisor at Coghead
- Advisor at TechTracker
- Advisor at Reactrix
- Advisor at Encentuate
- Board Member at Bowman International School
- Advisor at TripWire
- Managing Director at Garage Technology Ventures
- Past
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- Columnist at Forbes
- Chief Evangelist at Apple Computer, Inc.
- CEO at Fog City Software
- Columnist at MacUser and Macworld magazines
- CEO at ACIUS
- Software Evangelist at Apple
- Director of Marketing at EduWare Services
- Vice President of Marketing at Nova Stylings, Inc.
- Education
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- University of California, Los Angeles
- University of California, Davis - School of Law
- Stanford University
- Recommended
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7 people have recommended Guy - Connections
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229
connections
- Industry
- Marketing and Advertising
- Websites
Guy Kawasaki’s Summary
My personal mantra is "empower entrepreneurs." When all is said and done, I'm a marketing guy. I established my professional reputation as a software evangelist at Apple back in the 80s. Now I lead a peripatetic (peripathetic?) existence: blogger, venture capitalist, author, and speaker.
I am the author of eight books: The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, The Macintosh Way, Hindsights, Database 101, and The Computer Curmudgeon.
Guy Kawasaki’s Specialties:
Marketing, evangelism, new-product introduction, keynote speeches, and wrist shots.
Guy Kawasaki’s Experience
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Co-founder
Nononina
(Privately Held; 1-10 employees; Publishing industry)
April 2007 — Present (1 year 6 months)
Creator of Truemors and Alltop.
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Advisor
Doba
(Privately Held; 51-200 employees; Consumer Goods industry)
2007 — Present (1 year)
Doba is a product-sourcing company that enables web sites to sell over 250,000 wholesale items. The company drop ships the item and provides tech support.
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Co-founder
Alltop
(Publishing industry)
2007 — Present (1 year)
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Advisor
Feed Management Systems
(Privately Held; 11-50 employees; Computer Software industry)
December 2007 — Present (10 months)
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Advisor
Visible Measures
(Online Media industry)
December 2007 — Present (10 months)
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Advisor
Jajah
(Privately Held; 51-200 employees; Telecommunications industry)
2006 — Present (2 years)
Jajah enables people to use any phone to make a VOIP call to any phone. Most calls are free. Some are under $.02/min. Wherever you're calling, it will be cheap and easy.
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Advisor
Coghead
(Privately Held; 51-200 employees; Computer Software industry)
2006 — Present (2 years)
Coghead enables people to create web-based business applications that can be used by anyone, anytime, anywhere. All users need are a browser and an internet connection.
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Advisor
TechTracker
(Privately Held; 51-200 employees; Computer Software industry)
2005 — Present (3 years)
TechTracker provides the latest information on software updates, system management, and troubleshooting.
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Advisor
Reactrix
(Privately Held; 51-200 employees; Computer Hardware industry)
2004 — Present (4 years)
Reactrix provides highly entertaining branding displays that respond to the physical movements of the audience. You can see it in malls, theaters and retail stores.
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Advisor
Encentuate
(Privately Held; 51-200 employees; Computer Networking industry)
2004 — Present (4 years)
Encentuate provides end-point identity and access management solutions to help enterprises simplify, strengthen, and track access across their digital assets and physical infrastructure.
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Board Member
Bowman International School
(Non-Profit; 11-50 employees; Education Management industry)
2004 — Present (4 years)
Bowman is a K-8th grade Montessori school.
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Advisor
TripWire
(Privately Held; 201-500 employees; Computer Software industry)
1998 — Present (10 years)
Tripwire provides change-auditing software that ensures the security and availability of corporate networks by establishing a baseline of data in its desired state.
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Managing Director
Garage Technology Ventures
(Venture Capital & Private Equity industry)
1997 — Present (11 years)
Garage is an early-stage venture capital firm. This means that we're looking for two guys/gals in a garage who are starting the next Apple, Cisco, or Google.
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Columnist
Forbes
(Privately Held; 51-200 employees; Publishing industry)
1998 — 2004 (6 years)
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Chief Evangelist
Apple Computer, Inc.
(Public Company; Computer Hardware industry)
1995 — 1997 (2 years)
This was my second tour of duty at Apple. I held the position of "chief evangelist" and was an Apple fellow. My job description was to protect and preserve the Macintosh cult by doing whatever I had to do.
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CEO
Fog City Software
(Privately Held; 1-10 employees; Computer Software industry)
1993 — 1995 (2 years)
Fog City Software created Claris Emailer and LetterRip, two Macintosh applications. This was a great company because I got to work with three of my favorite people in the world: Will Mayall, Kathryn Henkens, and Jud Spencer.
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Columnist
MacUser and Macworld magazines
(Privately Held; 51-200 employees; Computer Hardware industry)
1989 — 1993 (4 years)
MacUser and Macworld were competitors back then. I wrote for both of them--though not simultaneously. I simply can't remember the dates of my employment with them!
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CEO
ACIUS
(Privately Held; 11-50 employees; Computer Software industry)
1987 — 1989 (2 years)
After listening to my own hype about the opportunities in Macintosh software, I left Apple to start a Macintosh database company.
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Software Evangelist
Apple
(Public Company; 5001-10,000 employees; aapl; Computer Hardware industry)
1983 — 1987 (4 years)
My job was to convince developers to create hardware and software products for a new computer that had a zero installed base, zero backward compatibility, and zero/month sales. Towards the end of my first tour of duty at Apple, I also managed the group that published the Apple-labeled software (MacWrite, MacPaint, MacDraw, etc) that became Claris.
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Director of Marketing
EduWare Services
(Privately Held; 11-50 employees; Computer Networking industry)
1982 — 1983 (1 year)
I will always have a soft spot in my heart for EduWare because this company enabled me to break into the tech sector from the jewelery business. I was rejected by many, many tech companies back then.
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Vice President of Marketing
Nova Stylings, Inc.
(Privately Held; 11-50 employees; Consumer Goods industry)
1979 — 1983 (4 years)
This is my first real job: counting and schlepping diamonds and fine jewelry. It is where I truly learned to sell. The jewelry business is much tougher than the computer business. Marty Gruber, my boss at Nova, had a tremendous influence on me.
Guy Kawasaki’s Education
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University of California, Los Angeles
MBA, Marketing, 1977 — 1979
I've come to believe that an MBA is a hindrance to entrepreneurship, but I do have one from UCLA. My major was marketing.
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University of California, Davis - School of Law
1977 — 1977
As a good Asian-American, I went to law school to make my parents happy. Unfortunately (or maybe fortunately), I couldn't stand it and quit after two weeks. It's one of the best things that I've ever done.
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Stanford University
BA, Psychology, 1972 — 1976
These were some of the happiest days of my life. I loved Stanford. Sometimes I wish I could go back to school there. By the way, I majored in Psychology because it was the easiest major I could find.
Additional Information
Guy Kawasaki’s Websites:
Guy Kawasaki’s Interests:
Entrepreneurship, writing, marketing, evangelism, Meniere's disease, and hockey.
