managing editor, Search Engine Watch
Greater New York City Area
- Current
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- managing editor, Search Engine Watch at Incisive Media
- Past
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- editor, ClickZ News at Incisive Media
- editor, InternetNews & ASPnews at Jupitermedia
- copywriter, marketing program manager at 4sure.com
- Education
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- The University of Connecticut
- Recommended
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22 people have recommended Kevin - Connections
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Kevin Newcomb’s Summary
Kevin Newcomb is the managing editor for Search Engine Watch, a search industry news site covering search engine marketing, search engine optimization, and social media marketing, and analysis of the search engine industry.
Kevin has been covering the interactive marketing space since 2004, and has been reporting news about web-based businesses since 2000. With a combination of real-world marketing experience and years of business journalism, Kevin brings to Search Engine Watch a unique ability to deliver news and training materials that help search marketers do their jobs better.
Kevin Newcomb’s Specialties:
search engine marketing, search engine optimization, pay-per-click (PPC) advertising, contextual & behavioral targeting, Web analytics, interactive marketing, online journalism
Kevin Newcomb’s Experience
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managing editor, Search Engine Watch
Incisive Media
(Privately Held; 201-500 employees; Online Media industry)
December 2006 — Present (1 year 11 months)
As Search Engine Watch's managing editor, Kevin is responsible for the overall direction of SEW and the SEW blog. Kevin's writing, editing and research skills, combined with the ability to develop relationships with sources in the search industry, allow him to build up the site in ways that bring value to busy search marketers.
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editor, ClickZ News
Incisive Media
(Privately Held; 201-500 employees; Online Media industry)
August 2004 — December 2006 (2 years 5 months)
As news editor for ClickZ, Kevin wrote daily news stories covering interactive marketing and advertising. Some of Kevin's beats included search engine marketing, Web analytics, and e-mail marketing.
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editor, InternetNews & ASPnews
Jupitermedia
(Public Company; 201-500 employees; jupm; Online Media industry)
August 2000 — September 2004 (4 years 2 months)
During his tenure as an editor at various Jupitermedia properties, Kevin wrote daily news stories covering the ASP (application service provider) and thin client industries, as well as general Internet business stories.
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copywriter, marketing program manager
4sure.com
(Privately Held; 51-200 employees; Consumer Electronics industry)
March 1999 — August 2000 (1 year 6 months)
As a copywriter, Kevin crafted direct-response marketing messages delivered via online ads, search engine marketing, direct mail and e-mail. As a marketing program manager, Kevin managed e-mail marketing, affiliate marketing, and direct marketing programs.
Kevin Newcomb’s Education
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The University of Connecticut
BA, Journalism, 1992 — 1996
