William A. ("Bill") Lederer

Serially, I have been a Chairman, Director, CEO, President, Founder, Investor or Consultant for/in public and private companies and for non-profits throughout my entire career. My experience is in: leadership, general management, finance, analysis, negotiation, business development, corporate development, strategic planning, partnering, budgeting, sales management, marketing management, technology, marketing research, human resources and recruitment, capital allocation, equity and debt financing, mergers and acquisitions, and management consulting.

I continue to seek accountable opportunities in my drive to make a meaningful contribution while assessing and helping to build corporate growth and profit in businesses that are typically technology-enabled, but where solid strategic and tactical skills can be applied and are appreciated. Most typically, these opportunities require strong, pursuasive leadership and planning, solid team recruiting, building and project management, and exceptionally creative and effective sales and marketing. Greatest success and pay-off have always come from those opportunities that require vision, passion and unremitting, disciplined execution.

William A. ("Bill") Lederer’s Specialties:

Internet marketing, e-commerce, solution-based selling, mass customization, audit committee, compensation committee, executive committee, technology committee, art industry, financial services, marketing services, addressable television, audience and advertising measurement, consumer behavior, customer acquisition and retention, frequency and loyalty programs, SaaS, on-demand, executive coaching, venture capital, private equity, rental real estate, landlord, offshoring, nearshoring, outsourcing

William A. ("Bill") Lederer’s Experience

Chief Operating Officer

TNS Media Research

(Marketing and Advertising industry)

September 2008 — Present (4 months)

Formerly Consultant to the CEO, now COO leading and scaling day-to-day operations of this NYC-based rapidly growing digital audience and advertising measurement business with the market leading position in large-scale, second-by-second digital cable and satellite return path data derived from TV set-top boxes. This innovator aggregates diverse multi-channel: media content, programming, advertising occurrences and expenditures, household and audience descriptors, consumer behavior, audience measurement, attitudinal surveys, and client-specific inputs. Data, software, measurement, and advanced analytical services are developed and delivered through the internet 24x7x365 from offices and partners throughout North America and Western Europe for the benefit of advertisers, agencies, media companies, analysts, and academics applying client-intimate, cutting-edge marketing insight designed to yield more effective decisions derived from the firm's well-regarded product/service leadership.
President

Minotaur Media, LLC

(Internet industry)

May 2008 — Present (8 months)

Digital and non-digital strategic and operational management consulting. Typical clients are operating and investment companies in the media, marketing, information and e-tail industries.
Consultant to the CEO

TNS Media North America

(Public Company; 10,001 or more employees; Marketing and Advertising industry)

March 2008 — Present (10 months)

Corporate and Business Development; operational and competitive assessments; strategy and tactics; support all North American business units and their senior leadership
Trustee

Roosevelt University

(Educational Institution; 1001-5000 employees; Higher Education industry)

January 2000 — Present (9 years)
Trustee

Ravinia Festival

(Non-Profit; 201-500 employees; Civic & Social Organization industry)

January 2000 — Present (9 years)

Chairman, Technology Committee
Chairman and CEO

Minotaur Capital Management, Inc.

(Privately Held; 1-10 employees; Venture Capital & Private Equity industry)

September 1987 — December 2007 (20 years 4 months)
Boardmember

Rewards Network

(Public Company; 201-500 employees; IRN; Financial Services industry)

September 2000 — May 2004 (3 years 9 months)
CEO, Consumer Division

Getty Images

(Internet industry)

1999 — 1999 (less than a year)
CEO

Art.com

(Privately Held; 51-200 employees; Internet industry)

October 1997 — October 1999 (2 years 1 month)