Jason Michaels

Current

• Senior Marketing Manager at Lumens Light + Living
• Owner at Jason Michaels Marketing + Media

Past

• Senior Marketing Manager, Online Marketplace at Art.com, Inc.
• Director of Marketing, Games at Future US, Inc. (www.futureus.com)
• Principal at Jason Michaels, LLC (Self-employed)

• Marketing Manager at Salu, Inc. (skinstore.com)
• Director of Marketing at IGN Entertainment, Inc. (ign.com)
• Director of Marketing at Snowball.com
• Marketing Manager at Imagine Media, Inc.
• Project Manager at Imagine Publishing
• Public Affairs Assistant at Intel Corporation (intel.com)

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Education

• UC Berkeley Extension
• UC Santa Cruz
• UC Santa Cruz

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Recommended

10 people have recommended Jason

Connections

462 connections

Industry

Retail

Websites

• My Website
• My Blog

Jason Michaels’s Summary

Jason Michaels is a multichannel product marketing professional with more than a decade of experience. He is known for his creativity, speed, budgeting, staff management and mentoring, and for quantifiable results/ROI. He's built teams, refocused employees, introduced new products, and turned around projects that needed a new approach.

Additionally, Jason Michaels has demonstrated patience and resolve in businesses undergoing intense periods of growth, initial public offering, restructuring, business model development, and C-Level management changes.

Jason Michaels’s Specialties:

Jason Michaels' areas of strength include:

- Management/P&L
- Product Introductions/Launches
- Product Marketing
- User Acquisition and Retention
- Partnership Development
- Integrated Marketing Program Development
- Hands-On Execution of SEO, SEM, Creative, and Social Media Marketing Programs

Jason Michaels’s Experience

• Senior Marketing Manager

  Lumens Light + Living

  (Privately Held; 11-50 employees; Retail industry)

  August 2007 — Present (1 year 2 months)

  I am responsible for managing the company’s online marketing function including developing, managing and growing SEM, SEO, Affiliate, Social Marketing and E-mail marketing programs.
  
  www.lumens.com

• Owner

  Jason Michaels Marketing + Media

  (Privately Held; Myself Only; Marketing and Advertising industry)

  May 2007 — Present (1 year 5 months)

  Jason Michaels Marketing + Media creates integrated marketing solutions for small- and medium-sized firms that demand a quantifiable return on their marketing investments. Current clients include RedBubble, www.redbubble.com, and Selby Venture Partners.

• Senior Marketing Manager, Online Marketplace

  Art.com, Inc.

  (Privately Held; 201-500 employees; Internet industry)

  December 2006 — May 2007 (6 months)

  Consumer marketing and merchandising for Art.com's newest brand - Sistino. Sistino is the premier destination for discovering original artwork, fine art prints, and limited edition art by contemporary living artists.
  
  www.art.com

• Director of Marketing, Games

  Future US, Inc. (www.futureus.com)

  (Publishing industry)

  February 2004 — December 2006 (2 years 11 months)

  Direct the marketing department for Official Xbox Magazine, PSM: Independent PlayStation Magazine and PC Gamer Magazine, as well as their online properties - GamesRadar.com, CheatPlanet.com and Next-Gen.Biz.
  
  www.futureus.com

• Principal

  Jason Michaels, LLC (Self-employed)

  (Self-Employed; 1-10 employees; Marketing and Advertising industry)

  2004 — 2005 (1 year)

  Contracted Director of Marketing for Future US, Inc.

• Marketing Manager

  Salu, Inc. (skinstore.com)

  (Privately Held; 51-200 employees; Pharmaceuticals industry)

  2001 — 2004 (3 years)

• Director of Marketing

  IGN Entertainment, Inc. (ign.com)

  (Privately Held; 201-500 employees; Online Media industry)

  1999 — 2001 (2 years)

• Director of Marketing

  Snowball.com

  (Public Company; 201-500 employees; Online Media industry)

  1999 — 2001 (2 years)

  IGN Entertainment was a part of Snowball.com during my tenure.

• Marketing Manager

  Imagine Media, Inc.

  (Public Company; 51-200 employees; LSE: FNET; Publishing industry)

  1997 — 1999 (2 years)

• Project Manager

  Imagine Publishing

  (Public Company; 51-200 employees; LSE: FNET; Publishing industry)

  1996 — 1997 (1 year)

• Public Affairs Assistant

  Intel Corporation (intel.com)

  (Public Company; 10,001 or more employees; INTC; Computer Hardware industry)

  1995 — 1996 (1 year)

Jason Michaels’s Education

• UC Berkeley Extension

  Marketing Planning/Management 1998 — 1999

• UC Santa Cruz

  BA, Psychology, September 1991 — June 1995

• UC Santa Cruz

  BA, Studio Art, September 1991 — June 1995

Additional Information

Jason Michaels’s Websites:

• My Website
• My Blog

Jason Michaels’s Interests:

TECH > Technology > Wi-fi > Handheld > SMS PERSONAL > Photography/Design > Travel > Baseball

Jason Michaels’s Groups:

> ESRB Advertising Review Counsel (Future US) (2005-2006)
> Board Member, Hillel at Davis and Sacramento (2000-2003)
> American Marketing Association (2001)
> Academy of Interactive Arts and Sciences (2000)

•    Snowball.com Alumni Network
•    Active 20-30 Club, Sacramento #1

Jason Michaels’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• expertise requests
• reference requests
• getting back in touch