
Return on Innovation
Greater New York City Area

Return on Innovation
Greater New York City Area
Online and traditional media content development, marketing, management. Passion for evolving technologies to enhance user experience, add value, gain reward and deliver stellar Return on Innovation.
Web 2.0, social networking, online content and community, digital print publishing
(Privately Held; 501-1000 employees; Publishing industry)
April 2008 — Present (7 months)
Manage the online and digital offerings of more than a dozen strong B2C magazine brands to deliver value to customers and revenue to the bottom line.
(Privately Held; 11-50 employees; Online Media industry)
November 2004 — April 2008 (3 years 6 months)
Continuously improve the user experience and add value to membership. Develop content and networking features, online forums and special interest groups; write and produce the member e-newsletter; update Web content; work with expert moderators and other contributors; write and assist in the production of marketing communications; host online sessions and participate in local networking meetings.
(Privately Held; 10,001 or more employees; Marketing and Advertising industry)
2000 — 2002 (2 years)
Responsible for all phases of startup 52-page monthly print magazine, from editorial lineup to computer-to-plate production process. Integrate all content with companion website. Assist advertising and marketing efforts, including creation of sales and marketing materials in all media. Supervise staff and freelancers.
(Publishing industry)
1994 — 2000 (6 years)
Conceive, help sell, and then entirely produce highly profitable supplements and other custom publishing business for 20 technology trade magazines and companion Websites. Work with sales force to prepare sales materials, proposals, budgets, schedules; then act as primary liaison with clients for all creative services. Conceptualize content and design, assign writers and illustrators, edit, then guide through production to print and Web.
(Publishing industry)
1987 — 1994 (7 years)
Produce magazine supplements that generate millions of dollars in new revenue for weekly magazine. Develop concepts, outlines, budgets; assign, edit, write, design with Mac/Quark, Illustrator, Photoshop. Work with writers, design director, production department. Supervise freelance researchers and proofreaders. Contact with advertising sales staff, advertisers. Produce advertising and promotional materials.
(Publishing industry)
1981 — 1985 (4 years)
Copy-edit articles, edit letters page, contribute staff articles. Work with design and production departments. Research, report, evaluate manuscripts, transcribe interviews.
writing & editing, Second Life, widgets, transformational politics, the Ziegfeld movie theater, art made by friends, Yauco coffee, Quebec City, Chuck Prophet, edgy humor, canoeing, family
Executive Suite