Michael Bassik

Current

• Senior Contributing Producer at PoliticsTV.com
• Contributing Editor at Personal Democracy Forum
• Vice President at MSHC Partners, Inc.

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Past

• Media Strategy & Development at America Online

Education

• American University, Washington College of Law
• Brooklyn Law School
• University of Pennsylvania

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Recommended

1 person has recommended Michael

Connections

465 connections

Industry

Online Media

Michael Bassik’s Summary

Michael Bassik is the Vice President of Interactive Marketing at MSHC Partners and oversees the creation and development the firm’s online marketing and advertising division. A true political junkie who got his first fix accompanying his parents to the polls, Michael comes to us from America Online where he directed political advertising strategy since the 2000 election cycle.

MSHC Partners was the first traditional consulting firm to successfully offer interactive marketing services to political clients. Under Michael's leadership, MSHC has executed more than three hundred different online marketing campaigns on behalf of progressive advocacy groups, non-profit organizations, and candidates at all levels of the ballot. Current clients include The Democratic National Committee, The United Nations Foundation, The Center for American Progress, and MoveOn.org. MSHC was also the online agency of record for John Kerry in 2004.

Michael received the prestigious Rising Star award from Campaigns & Elections magazine in 2006 and was recently honored as a Distinguished Lecturer by the University of Pennsylvania Fels School of Government. He was named a Top 50 Politico to Watch by The Politico and received the first-ever joint award for Excellence in Digital Media from Yahoo! and the American Association of Political Consultants.

Michael is a frequent guest lecturer at universities across the country and has been featured in The New York Times, The Washington Post, The Los Angeles Times, The International Herald Tribune, and Advertising Age. In his spare time, he serves on the Board of Advisors to the American Democracy Institute and Mobile Commons and is a Contributing Editor to techPresident.com, the nation’s largest blog covering politics and technology.

Michael Bassik’s Specialties:

interactive marketing, Web 2.0, contract negotiation, public speaking, mobile marketing

Michael Bassik’s Experience

• Senior Contributing Producer

  PoliticsTV.com

  (Privately Held; Publishing industry)

  January 2005 — Present (3 years 9 months)

  PoliticsTV.com is an Internet TV network for progressives, independents, Democrats -– or any American opposed to the radical agenda of the Republican party.
  
  PoliticsTV.com was started by a group of bloggers, activists, and political professionals who believe that InternetTV presents an unprecedented communications opportunity to progressives. It is a media company under the Federal Election Campaign Act.

• Contributing Editor

  Personal Democracy Forum

  (Privately Held; Publishing industry)

  May 2004 — Present (4 years 5 months)

  Democracy in America is changing. A new force, rooted in new tools and practices built on and around the Internet, is rising alongside the old system of capital-intensive broadcast politics. Today, for almost no money, anyone can be a reporter, a community organizer, an ad-maker, a publisher, a money-raiser, or a leader.
  
  The Personal Democracy Forum is your place to meet the people who are making that change happen, discover the tools powering the new civic conversation, spot the early trends, and share in understanding and embracing this dynamic new force.

• Vice President

  MSHC Partners, Inc.

  (Online Media industry)

  February 2004 — Present (4 years 8 months)

  MSHC Partners was the first traditional consulting firm to successfully offer Internet marketing services to political clients.
  
  Under Michael's leadership, MSHC has executed more than one hundred different online ad campaigns and delivered over 2 billion impressions on behalf of advocacy and non-profit organizations, and candidates at all levels of the ballot, including John Kerry and the Democratic National Committee.
  
  MSHC currently boasts more than fifty percent market share of the entire online political advertising industry.

• Media Strategy & Development

  America Online

  (Public Company; Online Media industry)

  2000 — 2004 (4 years)

Michael Bassik’s Education

• American University, Washington College of Law

  JD, Law, 2005 — 2007

• Brooklyn Law School

  Law 2003 — 2005

• University of Pennsylvania

  BA, Political Science, Spanish, 1997 — 2001