Bob Cargill

Bob Cargill

Copywriter, Creative Director, Manager and Mentor

Greater Boston Area

Current
  • Associate Creative Director at Nowspeed Marketing
Past
  • Senior Copywriter at VistaPrint
  • Copywriter, Creative Director and Blogger at Cargill Creative (Self-employed)
  • Creative Director, VP at Newport Creative Communications
  • Senior Creative Director at Yellowfin Direct Marketing
  • Senior Creative Director at L.W. Robbins Associates
  • Director of Creative Services at Digital Goods
  • Associate Creative Director at Chili Pepper, Subsidiary of Digital Goods
  • Director of Creative Solutions at Whole Brain Communications
  • Creative Director, VP at Sullivan Creative
  • Associate Creative Director at CPS Direct
  • Creative Director at Cargill Creative
  • Copy Director at Jordan-Savage Direct
  • Senior Copywriter at L.W. Robbins Associates
  • Senior Copywriter at Meredith Corporation
  • Advertising Manager at Warner Bros. Publications
  • Copywriter at RCA Direct Marketing
Education
  • City University of New York-Brooklyn College
  • University of Massachusetts at Amherst
  • Bates College
Connections
472 connections
Industry
Marketing and Advertising
Websites

Bob Cargill’s Summary

Talented, enthusiastic, award-winning copywriter and creative director who works successfully across both traditional and new marketing channels, from direct mail and email to the latest in Web 2.0.

Bob Cargill’s Specialties:

Copywriting
Creative Direction
Web 2.0 and Social Media
Direct Marketing
Blogging
Fundraising
Brand Communications
Public Speaking, Teaching and Training
People Management and Mentorship
Thought Leadership -- Marketing Essays, News and Commentary


Bob Cargill’s Experience

  • Associate Creative Director

    Nowspeed Marketing

    (Privately Held; 1-10 employees; Marketing and Advertising industry)

    September 2008Present (2 months)

  • Senior Copywriter

    VistaPrint

    (Public Company; 501-1000 employees; VPRT; Internet industry)

    June 2006September 2008 (2 years 4 months)

  • Copywriter, Creative Director and Blogger

    Cargill Creative (Self-employed)

    (Self-Employed; Myself Only; Marketing and Advertising industry)

    February 2006June 2006 (5 months)

  • Creative Director, VP

    Newport Creative Communications

    (Privately Held; 11-50 employees; Marketing and Advertising industry)

    May 2005February 2006 (10 months)

  • Senior Creative Director

    Yellowfin Direct Marketing

    (Privately Held; 1-10 employees; Marketing and Advertising industry)

    February 2004May 2005 (1 year 4 months)

  • Senior Creative Director

    L.W. Robbins Associates

    (Privately Held; 11-50 employees; Marketing and Advertising industry)

    July 2001February 2004 (2 years 8 months)

  • Director of Creative Services

    Digital Goods

    (Public Company; 51-200 employees; Marketing and Advertising industry)

    November 2000May 2001 (7 months)

  • Associate Creative Director

    Chili Pepper, Subsidiary of Digital Goods

    (Privately Held; 1-10 employees; Marketing and Advertising industry)

    June 2000November 2000 (6 months)

  • Director of Creative Solutions

    Whole Brain Communications

    (Privately Held; 1-10 employees; Marketing and Advertising industry)

    November 1999June 2000 (8 months)

  • Creative Director, VP

    Sullivan Creative

    (Privately Held; 1-10 employees; Marketing and Advertising industry)

    March 1999November 1999 (9 months)

  • Associate Creative Director

    CPS Direct

    (Privately Held; 51-200 employees; Marketing and Advertising industry)

    November 1997March 1999 (1 year 5 months)

  • Creative Director

    Cargill Creative

    (Privately Held; 1-10 employees; Marketing and Advertising industry)

    June 1990November 1997 (7 years 6 months)

  • Copy Director

    Jordan-Savage Direct

    (Privately Held; 11-50 employees; Marketing and Advertising industry)

    January 1988June 1990 (2 years 6 months)

  • Senior Copywriter

    L.W. Robbins Associates

    (Privately Held; 11-50 employees; Marketing and Advertising industry)

    June 1986January 1988 (1 year 8 months)

  • Senior Copywriter

    Meredith Corporation

    (Public Company; 1001-5000 employees; Marketing and Advertising industry)

    19851986 (1 year)

  • Advertising Manager

    Warner Bros. Publications

    (Public Company; 1001-5000 employees; Marketing and Advertising industry)

    19841985 (1 year)

  • Copywriter

    RCA Direct Marketing

    (Public Company; 1001-5000 employees; Marketing and Advertising industry)

    19831984 (1 year)


Bob Cargill’s Education

  • City University of New York-Brooklyn College

    M.S., Television, 19811983

  • University of Massachusetts at Amherst

    B.A., Cum Laude, English and Communications Studies, 19781981

  • Bates College

    English September 1976December 1977


Additional Information

Bob Cargill’s Websites:

Bob Cargill’s Interests:

Bob has run 11 marathons (five for charity) and several hundred road races, including the Mount Washington Road Race, a seven-mile run up the tallest peak in New England, three times.

Bob Cargill’s Groups:

•Leadership MetroWest Alumni Association (Graduate, ’92)
•New England Direct Marketing Association (Past President, ’99 – ’00)
•Greater Framingham Running Club

  •    Pro Marketers - For Marketing Professionals
  •    Online marketing
  •    AMA Boston Marketers
  •    University of Massachusetts at Amherst Alumni
  •    eMarketing Association Network
  •    The Ad Club of Boston
  •    Innovative Marketing, PR, Word-of-Mouth & Buzz Innovators
  •    Advertising professionals
  •    Online Marketing Network
  •    Social Media Today
  •    Social Media Marketing
  •    NEDMA
  •    Public Relations and Communications Professionals
  •    Direct Mail Group
  •    Boston Marathon finisher
  •    MarketingProfs
  •    Brooklyn College Alumni
  •    Leadership MetroWest
  •    Nowspeed Network

Bob Cargill’s Honors:

With over 20 years of experience as a marketing professional, Bob Cargill has written and/or managed the creative development of projects that have been honored with more than 40 awards for creativity and results, including Best of Show and a Silver award for Best Copywriting from the New England Direct Marketing Association, plus the Axel Andersson Award for direct mail excellence from the publication, Inside Direct Mail.

Bob’s blog, A New Marketing Commentator (which he wrote from February 17, 2004 to May 10, 2006), was the first blog ever to be honored with an award — a Gold — from the New England Direct Marketing Association (NEDMA) at its 25th Annual Awards for Creative Excellence on April 6, 2006.

Bob is a Past President of the New England Direct Marketing Association (’99–’00), a Past President of two Toastmasters clubs and a graduate of the MetroWest Leadership Academy.


Bob Cargill’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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