Interactivist.
Mexico City Area, Mexico
Interactivist.
Mexico City Area, Mexico
5 more...
Seasoned manager with strong strategy and creativity skills. Highly knowledgeable in the interactive communications field. He has run the Interactive and Strategic Planning divisions at Ogilvy; launched the Yahoo! Search Marketing Business in Mexico, and led Yahoo! Mexico to record-level revenues, while helping to re-establish the company's leading voice in the industry.
As an entrepreneur, has successfully taken a startup (interfaz401) through accelerated growth, a merger, and an acquisition. His current focus is again on early-stage startups.
He is serving his second term as IAB Mexico's President, an association where the key players of the online advertising world get together to promote, and shape the future, of the industry in Mexico.
Interactive communications, marketing, branding, advertising.
•Has served as the IAB Mexico's President during 2007 and 2008
•Named as one of the 30 executives in their 30s to watch by Expansión, Mexico's premier Business magazine (2007)
•One of his works was chosen to appear in the Taschen book "Advertising Now: Online", a selection of some of the best interactive marketing works worldwide