Bruce Johnstone

Current

• Director at DIRECT Home Loans Ltd.
• Managing Partner at Johnstone Investment Group

Past

• Managing Director at Gisborne Media Ltd.
• Executive Board Member at Radio Broadcasters Association

Education

• Auckland University of Technology
• Lincoln University
• Waikato University

• Henley Management College
• NZ Broadcasting School, CPIT
• Auckland University of Technology

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Recommended

8 people have recommended Bruce

Connections

500+ connections

Industry

Financial Services

Websites

• My Website
• My Company

Bruce Johnstone’s Summary

Director of DIRECT Home Loans Ltd. in New Zealand (www.directhomeloans.co.nz), director of Johnstone Investment Group.

Bruce Johnstone has recently completed a PhD thesis in economics (entrepreneurship) as a part-time doctoral candidate at AUT University (www.johnstone.co.nz).

Bruce Johnstone is a director of DIRECT Home Loans Ltd. which provides mortgage broking services online and brokers mortgage and business finance for a panel of twelve lenders that includes most major New Zealand banks as well as a number of innovative non-bank lenders.

Bruce also heads his family investment vehicle, Johnstone Investment Group, which owns a portfolio of commercial and residential real estate assets in New Zealand.

Bruce acts as an advisor to a number of companies in areas as diverse as motorsport technology, executive education and venture capital.

He has skills in sales and marketing, customer service, negotiation, media and the management of innovation.

His background includes many years experience in negotiating commercial radio advertising contracts with a wide range of business clients, managing high performance media sales teams and ultimately performing in a governance role in the New Zealand Radio Broadcasting Industry. He has experience in launching and developing a number of multi award winning media businesses culminating in successful trade sales.

Bruce Johnstone has just completed a PhD thesis in economics at Auckland Institute of Technology (AUT). He has a bachelor's degree in Broadcasting Communications, an MBA from Henley Management College (UK), post graduate qualifications in business research and property (real estate) studies and is an Associate of the Real Estate Institute in New Zealand, a Fellow of the New Zealand Institute of Management and a foundation member of the institute's mentoring program.

Visit Bruce's websites at www.johnstone.co.nz and www.directhomeloans.co.nz
E-mail Bruce at bruce@johnstone.co.nz

Bruce Johnstone’s Specialties:

An entrepreneur and investor who also provides advisory and consulting services relating to finance, entrepreneurship and innovation management.

Bruce Johnstone’s Education

• Auckland University of Technology

  PhD, Entrepreneurship - Economics, 2002 — 2008

  Publications:
  
  Johnstone, Bruce A., Ethnographic Methods in Entrepreneurship Research, forthcoming in Handbook of Qualitative Research Methods in Entrepreneurship, Neergaard, H & Ulhøi, J (eds.), Edward Elgar, Cheltenham, UK.
  
  Johnstone, Bruce A., Changing the Game: Entrepreneurs bring Networks to Small Markets, The great New Zealand radio experiment / Karen Neill and Morris W. Shanahan (eds). Southbank, Vic, Australia. Thomson Learning/Dunmore Press, 2005. ISBN 0170124800
  .
  Johnstone, Bruce A., Supporting a Developing Network of Entrepreneurs: Implications for public policy from an ethnographic study of an emerging aquaculture cluster and its institutional framework in New Zealand. Proceedings of the XVII ISPIM Annual Conference "Networks for Innovation" Athens, Greece. 11-14 June 2006 Torkkeli M., Zutshi R., and Conn S. (Eds.) ISBN 952-214-213-1

  Activities and Societies:

  Johnstone, Bruce A., Institutions Advising Entrepreneurs: A Case Study of the Gisborne Aquaculture Cluster. Regional Frontiers of Entrepreneurship Research / Gillin, L.M. (ed). Australian Graduate School of Entrepreneurship Research Report Series, Vol. 3, No. 1 Melbourne: Swinburne University of Technology, 2006. ISBN 855908165
  
  Space does not permit a full list.
  
  Attended 2003 Babson College and 2004 and 2005 AGSE-Babson
  Entrepreneurship Research Conferences/Doctoral Consortiums.

• Lincoln University

  PGDipCom, Property (Real Estate), February 2002 — March 2005

• Waikato University

  PGCertBusRes, Business Research, February 2001 — June 2002

  Doctoral Qualifying Programme. A+ grades in all papers.

• Henley Management College

  MBA, 1998 — 2001

• NZ Broadcasting School, CPIT

  BBc, Broadcast Communications, 1998 — 2001

  Executive degree - by distance learning.

  Activities and Societies:

  Industry Advisory Board member

• Auckland University of Technology

  DipSMEI, Sales and Marketing, January 1982 — March 1984

Additional Information

Bruce Johnstone’s Websites:

• My Website
• My Company

Bruce Johnstone’s Interests:

Innovation management. Entrepreneurship research. Ethnographic research methods. Property (real estate) investment. Adventure travel and trekking. Major treks - UK: Wainwrights Coast to Coast walk in 2000, Hadrian's Wall path in 2003. USA: Hiking in the Grand Canyon. NZ: Mountain Biking around the East Cape. Climbing Mt Hikurangi. Traversing the mountains in Corsica (the GR20) in 2007.

Bruce Johnstone’s Groups:

Sales and Marketing Executives International (SMEI), Henley alumni, Henley Entrepreneurship Society, Fellow of the Royal Society for the Arts (FRSA), Fellow of the NZ Institute of Management (FNZIM), Member of the NZ Institute of Directors, Member of the Market Research Society of NZ, Associate of the Real Estate Institute of NZ (AREINZ), Friend of the Institute of Management Consultants of New Zealand. LinkedInterims - Founder Member.

•    towerofbabel.com
•    Earlystage.com Entrepreneurs
•    Swinburne AGSE Alumni
•    Global Worker (9,000+ members)
•    Henley Business School
•    ki work - powering the online work revolution
•    Front End of Innovation
•    TopLinked.com (Open Networkers)
•    The 4-Hour Academy
•    GroupLinked.com
•    Kiwi Scrum
•    Invites Welcome! (Open Networkers)
•    New Zealand Business and Professional Network
•    Lincoln University Network

Bruce Johnstone’s Honors:

A number of New Zealand Radio Awards - 1991 Provincial Station of the Year, 1992 Provincial Station of the Year Special Commendation, 1992 People's Choice Provincial Station of the Year, 1993 Provincial Station of the Year, 1993 Outstanding Community Contribution, 1994 Provincial Station of the Year Special Commendation, 1994 Outstanding Community Contribution, 1995 Provincial Station of the Year, 1996 Provincial Station of the Year, 2000 Finalist - Station of the Year Provincial.
Bruce has also received a Freberg radio-advertising award.

Bruce Johnstone’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch